Today, social responsibility goes beyond its old concepts, such as altruism and humanitarian aid, and covers the range of government activities at the local, national, and international levels. Since the social responsibility of the government exists in different areas; Therefore, economic policy-making should be done in relation to issues such as social rights, health, private sector activity and the role of companies in economic development. Each of these areas is part of the process of social responsibility and economic policy of governments. Therefore, the government can take more responsibility in the social sphere if, first, it has infrastructural capabilities; Second, to be able to use its capabilities in relation to its social responsibility to society and the power structure in the country.
Moreover, economic development, driven by the promise of eradicating poverty and increasing the well-being of societies, not only failed to overcome poverty, according to statistics; Rather, it had trapped many social classes and nations in the trap of institutionalized and structured poverty. The wealth of the world is increasing by year; But this increase in wealth is not something that is felt by all sections of society, and often, certain groups benefit from it. Another problem of economic development related to social issues has been and is the destruction of the environment. In the 1970s, various voices were heard in human societies about another scandal involving economic development. In fact, it has become widely known that this growth, dependent on increased production and consumption, requires more use of “natural resources” and produces a vicious cycle that results in the destruction of natural resources, environmental pollution, population growth, and so on. It will reduce the quality of life and endanger life on earth, which is contrary to the three principles of sustainable development. Levels related to social responsibilities in a developed society, starting from the individual, reach large government departments, and as we move from individual responsibilities to government social responsibilities, these responsibilities go from components and micro-indicators to Towards the components and macro indicators are inclined.
Levels related to social responsibilities in a developed society
The first level of involvement of social responsibilities in a developed society is individual levels: Individual social responsibility includes the participation of each individual in the society in which he lives and can be attributed to the interest in what happens in society and active participation. Defined to solve some local problems. Citizenship is a concept that is associated with the responsibility and accountability of individuals in society. In civil society, every citizen realizes that the irresponsibility of the people around him puts him on a path of fluctuation, and if he is irresponsible about the phenomena of the environment, he damages his own environment and the lives of others. The most beautiful pleasant feeling in the category of citizenship is the effort to cooperate and bear the responsibility of oneself and others.
Being socially responsible; That is, individuals and organizations must be ethical and sensitive to social, cultural, and environmental issues. Striving for social responsibility helps individuals, organizations, and governments make a positive impact on achieving sustainable development. The life-giving school of Islam, as a complete religion, has moral laws and advice for various aspects of human life, including social life, which every Muslim is required to follow in social relations and behaviors. “Purposefulness”, “being responsible”, “authority”, “having eternal life” and “being two-dimensional” are among the most important anthropological foundations in the school of Islam that make a Muslim a responsible and committed citizen to society can be one of the most important elements in improving the quality of life in the urban structure or sustainable urban development. Of course, every society is changing and has its own life, and every human being can determine his / her responsibility in the society according to the beliefs and culture of his / her society, available hardware and software facilities, governing laws and other variables.
The second level of involvement of social responsibilities in a developed society is the corporate and organizational levels: In many developed countries of the world, companies are more successful that value their corporate social responsibility. These companies are always striving to create shared value by implementing creative and practical ideas. These ideas are implemented with the support of long-term and very accurate plans that these companies have in the past set goals related to their corporate social responsibility. Sometimes these programs are made available to citizens so that they know what happen, for example, a company will create a common value for society in the next five years and what interests will protect society. The role of companies in sustainable development is divided into three categories: social, environmental and economic. In fact, it is a “sustainable” development in which, in addition to the economic dimension, its environmental and social consequences are also positively managed. With such a view, the exploitation of natural resources and human capital today should not jeopardize the earth, life, benefit and happiness of present and future generations. In fact, demanding organizations to “act responsibly” towards society is an issue that, as their influence grows on the pillars of sustainable development; That is, “economy”, “society” and “environment” intensified in the last decades of the twentieth century and led to the emergence of a concept called corporate social responsibility (CSR) in the world of management to understand the impact of organizations and businesses on sustainable development, it is enough to note that among the top 100 economies in the world, there are more than ten companies. Therefore, the issue of “corporate social responsibility” or CSR has become particularly important in guiding the development process towards sustainability. CSR in a nutshell; That is, organizations are accountable to the community in which they operate; Because they use its human, natural and economic resources. Contrary to the traditional view of management and business, organizations are no longer responsible only to shareholders and should not look only at the profitability of shareholders and based on short-term benefits. Thus, organizations that are in contact with other stakeholders are expected to consider their legitimate demands as well. Beneficiaries; Entities are groups and individuals that affect or are influenced by the organization and cover a wide range; From employees, customers, business partners and local communities to the environment, the media, public institutions, citizens and the government. From this perspective, CSR can be called the integration of social and environmental goals with the organization’s operations and the inclusion of those issues in interactions between the organization and related groups. In general, corporate social responsibility, in a simple definition, includes the responsibilities that firms have towards the community in which they operate. Thus, social responsibility is a voluntary activity based on the ethics of an organization or institution that goes beyond the legal requirements and aims to meet the expectations of stakeholders. In addition, one of the most important features considered for this concept is the emphasis that organizations place on the social system of communities. On the other hand, activities should be such that they have the least adverse effect on society.
The third level of involvement of social responsibilities in a developed society is government levels and the involvement of politics in social responsibilities to create a developed society: The attractiveness of government social policy has no boundaries and relates to all aspects of life at the local level. National, regional and global are considered. All issues related to social security, housing, education, health and social care fall into this area. Planning to achieve such goals will not be achieved through social processes alone. The economic components must also be formed in parallel with the social goals of the government. Topics such as health, education, livelihoods, jobs and money are vital issues that, with the help of government, officials, companies, social groups, economic groups, charities, local associations and other non-governmental are research groups.
In general, the government is not only concerned with social welfare; Rather, it is accountable to economic classes, the mechanism of action of multinational corporations, trade unions, financial institutions, importers, exporters, shareholders, owners of economic enterprises, and other social forces. Theorists believe that economic policy-making in the present age is formed by various government authorities and groups. In other words, various sectors are involved in the economic policy-making process. Each of these sections is a symbol of social activities in communities. Therefore, economic policy-making must be done in a way that meets social needs. Any possible scenario in social policies that lead to the welfare, comfort and cooperation of different social strata; It is part of the governance necessity. In other words, for the welfare of the society, the economic growth of the country, the promotion of the income of various industrial and economic complexes, as well as the reconstruction of the national and global economy, there is no choice but to play the role of government in economic policy; Therefore, it is not possible to consider conditions in which social welfare, economic development and technological advancement can be done without considering the role of government in social accountability and economic policy-making.
If the government fails to pay effective attention to goals such as social welfare and the promotion of national incomes in the economic policy-making process, then there will be manifestations of a welfare state as well as a non-developmental government. In such a process, some theorists emphasize that the main function of the state can not be overshadowed by any other issue. If economic development takes shape; In those conditions, a platform will be provided to increase the level of welfare of the society. That is why in the period of economic growth, the income of the government, society and economic groups increases in parallel. Also, the reduced government budget deficit provides a platform for economic prosperity, investment and the of development infrastructure.
Is enough being done to shape the public realm in Saudi Giga urban projects? asks Hadi Khatib. His findings are as published in AMEinfo of September 25, 2020.
When it comes to building cities, developers need to understand target customers to uncover their needs and priorities and allow them to share feedback and make sure that what’s being built actually works for them
– Technology like augmented reality (AR) and virtual reality (VR) help achieve placemaking – Three Saudi Kingdom Cities will be part of the world’s top 100 Global Cities – Cities are facing difficulties where there is surging demand on infrastructure, services, mobility and housing
There are key experience considerations when planning master developments, giga projects, and cities.
Kristine Pitts, Director of ExperienceLab Middle East says “In a country that is rapidly changing and developing like Saudi Arabia, and with increasing competition for people’s attention, in-depth understanding of target audiences and actively designing with and for them will be key to attracting them to live, work and play. Build it and they will come is a risky strategy.”
Cities from scratch
KSA’s giga projects such as NEOM are cities from scratch where new residents, office workers, and visitors need to collectively create new communities within the newly built structure.
In Qiddiya, Saudi is creating spaces for Saudis seeking a different kind of lifestyle, and for expats seeking something that feels familiar compared to what they are used to. But what draws them? What are the deciding factors that make them choose to live, set up their workplace, or spend their Friday afternoons?
ExperienceLab encourages bringing the residents, visitors, and office workers into the design process to collaboratively define and shape patterns of use, paying particular attention to the physical, cultural, and social identities that define a place and support its ongoing evolution.
Physical spaces are defined by their physical edges, but places are defined by the people, activities, and engagements within them.
Placemaking
‘Placemaking’ refers to a collaborative process by which to shape the public realm in order to maximize shared value. The concept facilitates creative patterns of use, paying particular attention to the physical, cultural, and social identities that define a place and support its ongoing evolution with the intention of creating public spaces that promote people’s health, happiness, and well-being.
Technology, like augmented reality (AR) and virtual reality (VR), helps achieve this when showcasing designs before plans are finalized.
Planning ahead
The best places are those that have adapted to change, and not being constrained or limited by short-sighted planning, architecture, or engineering.
Obvious factors to look at are green spaces, experiences, and what drives authentic community relationships.
Office workers need more than office space; they need the urban realm, a place to take time out, eat, and socialize.
People also need a way to get there! Where they live is a factor of their proximity to work, schools, and healthcare needs.
Also, technology underpins great cities, whether that’s accommodating autonomous transport, smart buildings, or adapting our spaces for the use of mobile technology.
The Global Future Cities Index measures a total of 21 metrics against 24 participating Global Cities – a total of 504 data points.
Three Saudi Kingdom Cities will be part of the world’s top 100 Global Cities: The Red Sea, NEOM, and Qiddiya.
Aecom and NEOM
America’s largest design engineering firm, Aecom, has been appointed to handle the design and support of the “backbone infrastructure” for NEOM, a futuristic, intelligent, and sustainable urban living and development set to deliver some of the highest quality living standards that the world has ever seen.
The need for a public realm
According to UN-Habitat, public spaces now comprise just 2% of the area of Middle Eastern cities, compared with 12% in the average European city. Often, the requirement for new infrastructure comes at the expense of green spaces. For example, in Riyadh, the land devoted to parks, squares, and other public spaces per person has fallen by 80% in half a century.
A recent massive survey showed many participants having a negative view of public space quality both within their neighborhoods and citywide.
When asked how far public spaces attract people, respondents thought they did not. Most residents say increased distances between buildings discourage people from exploring outdoor areas with wider streets and widely dispersed spaces.
Regarding the design and construction of public spaces within modern neighborhoods, most pointed at the lack of such spaces and pedestrian networks. The rigid edges and poor finishes of public spaces negatively affected visual character, creating unpleasant urban images, some respondents said. Also, the lack of shaded areas and climate protection discouraged the public from outdoor areas.
The New Jeddah waterfront was described as suffering from traffic congestion, crowds, litter, the careless attitudes of visitors, and a lack of well-maintained public toilets.
Jeddah has a shortage of affordable housing which means that more than one million people, a third of the population, live in unplanned settlements.
The common tales of cities facing difficulties include surging demand on infrastructure and services, mobility constraints, housing backlogs, limited access to clean water, rising pollution levels, lack of waste management and environmental sustainability, among others.
Saudi has witnessed a steep rise in urban population (over 83% of the population now lives in urban areas) and infrastructure demand resulted from tremendous economic growth.
When considering “How Will We Live Together”, it is important to note the projective and future tense of the phrase. The idea not only encompasses ways we already share our built environment but targets the anticipated issues that are to be tackled to facilitate communal and mutually beneficial ways of living.
When looking at what is to come, despite the most recent health concerns, economic disparities, and environmental and social calamities the world is still heading towards dense urbanization with more people moving to cities and requiring safe and healthy housing, which is not always easy to come by. In fact, a recent UN report suggested that “nearly one-quarter of the world’s urban population lives in informal settlements or encampments, most in developing countries but increasingly also in the most affluent. Living conditions are shocking and intolerable. Residents often live without water and sanitation, and are in constant fear of eviction.”
However, if these same settlement spaces are well-conceived and provide dignified living conditions, they can surely promote the development of close-knitted communities among individuals from different regions and backgrounds who were joined by similar aspirations and desire for growth. It is therefore important for architects and designers to consider and suggest settlement interventions and social housing projects that offer healthy personal and common spaces.
Below are a few examples of projects that are bringing people together and suggest practical ways of communal and cooperative living, be it through shared space usage (kitchens, halls, courtyards…) or activities engagement and maintenance of the complex (gardening, cooking), all providing opportunities for displaced, disfavored, economically challenged populations to help each other.
The emergency engage to essential architecture. The first question is: How to offer dignity and functional qualities to a vulnerable population, with different cultures? The project is thought like a little town, a common notion of « habiter » regardless of geographic origin. Between public space and the most intimate space, everyone easily accommodates with a life in community.
The expandable house (rumah tambah in Bahasa Indonesia, or rubah for short) offers affordable and sustainable dwelling options to the rapidly growing populations of Asia’s largest cities. Combining lessons from existing informal settlements, incremental housing precedents and principles of sustainable tropical building, the expandable house is designed to adapt to the fluctuating patterns of resource consumption and expenditure, or metabolism, of its residents.
To improve this image, IBUKU was commissioned by a large company to develop a project that would create healthy, well organized housing compounds for garbage collectors while becoming a mean for social transformation.
A – It is a medina for children – A safe environment, with no cars, where the narrow streets and squares become places to play
B – It is a medina with plenty of open spaces – Public and private spaces are clearly defined. And in the private, the inside and outside areas melt, allowing residents to maintain certain outdoors living.
C – It is a medina with lots of vegetation – Where the inhabitants are encouraged to take care of their plants and benefit from the result.
Care is taken to organize separate entrances to the Health Clinic and Short Term Family Housing on different faces of the building. The building is intended to complement the developing SW skyline while creating an optimal living experience for the tenants with natural lighting and views out to the city.
A new social housing project in Saintes has totally reinvented what living together means. A seemingly inhabited cloud effortlessly signals the entrance to a recently rehabilitated working-class neighbourhood, known as ‘Les Boiffiers’, dating back to the 1970s.
Serving underprivileged families, Winnipeg’s Centre Village housing cooperative utilizes design to help revitalize a neglected inner-city neighbourhood and to provide its residents with a unique setting that inspires pride and encourages community-building.
There is an inherent dynamism to the distribution of buildings: the courtyards appear to open and close as you walk through them, establishing an open dialogue between communities.
The central building, within the same modelling and principles, contains all of the common services necessary for proper functioning and quality of living.
The repetitions not only create rhythm in the streetscape, thereby enhancing clarity and recognisability, but also forge a collective identity.
Note: The quoted texts are excerpts from the archived descriptions of each project, previously sent by the architects. Find more reference projects in this My ArchDaily folder created by the author.
This article is part of the ArchDaily Topic: How Will We Live Together. Every month we explore a topic in-depth through articles, interviews, news, and projects. Learn more about our monthly topics here. As always, at ArchDaily we welcome the contributions of our readers; if you want to submit an article or project, contact archdaily.
Egypt has long sought to expand habitation and agriculture into the desert, but the obstacles are great.
Two of Egypt’s most daunting strategic challenges are population growth and the scarcity of arable land. Almost all of Egypt’s 100 million people call the Nile Valley home, and all of Egypt’s agricultural production occurs along the ribbon of the Nile and its Delta.
Severe overcrowding, a massive housing deficit, loss of arable soil to incessant urbanization, dense vehicle traffic, and worsening air pollution are among the many consequences. With 95 per cent of the country’s territory untouched, it is no surprise that for decades Egyptian leaders have sought to expand urban areas and agriculture into the desert.
Horizontal expansion is extremely costly, but every president since 1954 has pressed forward nonetheless, as a recent report by Carnegie’s Yezid Sayigh on Egypt’s military economy details.
If the effort were to succeed, it could prove a boon for Egypt’s economic and human development. New farmland and cities could reduce the country’s reliance on importing much of its food and bring it closer to fulfilling the aspirations of various social sectors for upward mobility. But, as this video asks, is it a realizable dream worth the massive investment of scarce funds, or just a costly mirage?
The Saudi government’s drive to increase home ownership for nationals continued to gather momentum in the first quarter of this year, according to JLL, a specialist in real estate and investment management. This is what is reported by TradeArabia as Riyadh, Jeddah record delivery of over 9,000 homes in Q1. One cannot help but wonder if it is Saudi Arabia’s Vision 2030 that wants to break its “addiction” to oil . . . or something else?
With the kingdom’s leadership working on its ambitious plan to boost home ownership to 60 per cent by the year-end, the delivery of residential units for Saudi nationals in Riyadh and Jeddah remained active during the opening quarter.
The Sakani program is being delivered under Vision 2030 and was launched to provide more than 500,000 residential units across the kingdom, costing an estimated SR500 billion.
The aim is to achieve 70 percent home ownership for Saudi nationals by the end of the decade, said the JLL in its Q1 2020 KSA Real Estate Market Performance report.
In Riyadh, a total of 7,500 units had been delivered in the first three months, while in Jeddah, the number had reached 1,800, it added.
“In the short-to-mid term, demand remains supported by the Sakani program and the various mortgage products launched over the past couple of years,” remarked Dana Salbak, the head of research for MENA region at JLL.
“However, in light of the current conditions and with no specific stimulus package in support of the residential market, we can expect somewhat of a slowdown in demand over the coming period,” noted Sablak.
Meanwhile, in the office sector, the drop in oil prices combined with shifts in the work environment towards remote working practices has resulted in a slowdown in demand for office space.
According to JLL, this has reflected on the performance of office spaces in Riyadh and Jeddah, resulting in declines of between four – six percent across both Grade A and Grade B spaces.
The retail sector in the kingdom has enjoyed an improved performance over the past year, however, it is expected to see a prolonged period of lower consumer appetite due to the current global pandemic.
By contrast, demand for retail-driven warehousing will be active as restrictions on movement and trade have led to a shift in consumer behaviour, with online shopping (e-commerce) becoming more popular, it stated.
“This aligns with some of the strategic goals of Vision 2030, which aims to increase the proportion of online payments from a target of 28 per cent this year, to 70 per cent by 2030,” said Salbak.
As with other markets around the world, the hospitality industry in Saudi Arabia kicked off the year strongly, with occupancy rates in Riyadh and Jeddah, registering improvements in the year-to-February 2020 when compared to the same period last year, recording 74% and 58% respectively.
However the period which followed, saw hotel performance levels decline as travel restrictions took effect, pointed out Sablak.
With the suspension of the Umrah season and uncertainty around the Hajj pilgrimage, which begins in late July, the performance of the tourism and hospitality market in the kingdom is likely to remain sluggish for the remainder of this year, particularly in Jeddah, which is considered a transit city for pilgrimages to Makkah and Madinah. he added.-TradeArabia News Service
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