The programmable world from writing software codes to running machines to computing efficiently would be on the verge of programming the world. It would be a long-drawn effort, the contours and time unknown, but its direction is apparent. The typical elements of software will become a part of our day-to-day life, bringing control, customization and automation to the increasingly entangled world around us. The experiences would be under your control. How different would it be from the world we live in today?
The image above is Credit: Carloscastilla via Alamy Stock
Is Your Business Ready for the Programmable World?
The programmable world will be a turning point for businesses and society. Businesses that prepare first will be best positioned to succeed.
Imagine a world where the environment around you is as programmable as software: a world where control, customization, and automation are enmeshed in our surroundings. In this world, people can command their physical environment to meet their own needs, choosing what they see, interact with and experience. Meanwhile, businesses leverage this enhanced programmability to reinvent their operations, subsequently building and delivering new experiences for their customers.
The Accenture Technology Vision 2022 report explains that, increasingly, this “programmable world” is becoming a reality. It is being built on decades of innovation including cameras, smart speakers and microphones, natural language processing, computer vision, edge computing, programmable matter and 5G — to name just a few. Such technologies are amplifying the capabilities of devices and turning them into an ambient and persistent layer across our built environments.
Already, nearly 80% of executives surveyed believe that programming the physical environment will emerge as a competitive differentiation in their industry. An early example of what’s to come in this space is Amazon’s Sidewalk service. For years, Amazon deployed hundreds of millions of Echo, Ring and Tile products in neighborhoods worldwide. Sidewalk creates a Bluetooth network that can extend connectivity up to half a mile beyond Wi-Fi range and lets anyone with compatible devices connect. If your dog escapes, a Tile tracker on its collar could stay connected thanks to Sidewalk bridges from your neighbors’ homes. This approach of connecting existing IoT devices to create instant smart neighborhoods hints at the power that connecting other, even more sophisticated technologies will soon unleash.
Leading enterprises will be at the forefront of the programmable world, tackling everything from innovating the next generation of customizable products and services, to architecting the hyper-personalized and hyper-automated experiences that shape our future world. Organizations that ignore this trend, fatigued from the promise of IoT, will struggle as the world automates around them. This will delay building the infrastructure and technology necessary to tap into this rich opportunity, and many organizations may find themselves playing catchup in a world that has already taken the next step.
Preparing for the Programmable World
To begin building a new generation of products, services, and experiences in the physical world that meet our new expectations for digital conveniences, enterprises will need a deep understanding of three layers that comprise the programmable world:
1. The connected. The connected devices that enable seamless interaction with our surroundings: IoT and wearables today, ambient computing and low latency 5G-based devices tomorrow.
2. The experiential. Digital twins of the physical world that provide real-time insights into environments and operations and which transform peoples’ experiences within them.
3. The material. A new generation of smart, automated manufacturing alongside innovations like programmable matter and smart materials; programmable matter can — as the phrase suggests — be “programmed” to change its physical properties upon direct command or by sensing a predetermined trigger.
Becoming a leader in the programmable world requires wide-ranging experimentation and continuous development across these three layers. Companies that achieve “full stack” programmability will blaze a trail, so it’s important for this journey to start as soon as possible. We recommend that organizations begin addressing the following as a priority:
Level up the connected layer. 5G will be a game-changer in terms of speed and low latency, but rollouts are still in early days. This presents an opportunity for organizations to pilot new use cases that leverage 5G capabilities, so that they can hit the ground running when it’s more broadly available.
Get involved with industry-wide alliances. Industry alliances will shape the development of new technology standards for the programmable world. Businesses that take part in these alliances will help ensure that the world evolves in a way that benefits their customers. From an interoperability perspective, this could mean participating in ecosystem-wide efforts to set standards for how devices connect and communicate.
Bridge the digital and physical worlds. All businesses should now consider building digital twins. Even without the full maturity of the programmable world, these platforms provide significant operational and competitive advantages to companies today. Over time, digital twins will become the engine for every enterprise’s programmable world strategy, letting them invent products, design experiences, and run their businesses in ways that would once have been unimaginable.
Innovate in the right areas. Start by looking at where purely digital or purely physical experiences have yet to excel. For instance, apparel shopping comes with major pain points both in person and online (e.g., limited selections and wait times in store vs. difficulty finding the right size/style online). Virtual dressing rooms using AR filters and 3D avatars are a perfect solution, enabling online customers can try on items before they buy. Similarly, physical dressing rooms can be enhanced with improved lighting and interactive screens, so shoppers can get more out of trips to the store.
Explore future materials technologies. Partnerships with start-ups and universities are a good way to stay right at the forefront of real-world technology innovation. For instance, a team of researchers at MIT’s Center for Bits and Atoms published their work around four new material subunits called voxels. Researchers believe voxels could be programmed into certain combinations to create objects that change and respond to the environment around them – like airplane wings that shapeshift in response to different air conditions — and they believe tiny robots could be used to assemble, disassemble, and reassemble the voxels into a nearly limitless variety of objects.
The programmable world promises to be the most disruptive turning point for business and society in decades. Soon, we will live in environments that can physically transform on command and which can be customized and controlled to an unprecedented degree. With these environments, a new arena for innovation and business competition will be born. Businesses that prepare first, will be best positioned to succeed.
How a new generation of entrepreneurs is tackling the world’s biggest challenges head on could not be a better story to illustrate the current goings-on amongst all and above all the doers in this world of today. It is by the World Economic Forum. Here it is.
How a new generation of entrepreneurs is tackling the world’s biggest challenges head on
From the climate crisis to the destruction of natural ecosystems, the world faces an unprecedented set of interconnected challenges.
Innovative entrepreneurs are building businesses that protect and restore the planet and everything that lives on it.
UpLink is helping over 260 entrepreneurs find the resources, experts and funding they need to take their promising solutions to the next level.
The impact driven by innovative entrepreneurs
From drones that detect illegal fishing and robots that sort plastic waste, to sustainable solutions for the world’s forests and remote learning tools for students struggling during the COVID-19 pandemic – these are just some ways entrepreneurs are using their creative energy to tackle issues within their communities and beyond.
The World Economic Forum created UpLink, an open innovation platform launched in partnership with Salesforce and Deloitte, to unlock an entrepreneur revolution and support positive systemic change for people and planet. Its mission is to create the necessary bridges to the expert help that entrepreneurs need to take their innovations to the next level.
Since its launch in January 2020, UpLink has identified over 260 individuals with highly promising solutions and is working to support their growth through visibility, access and introductions that allow them to scale their businesses. These entrepreneurs are already achieving tremendous impact and, in 2021-2022, they were able to collectively secure more than $942 million in funding to support their activities.
UpLink’s 2021-2022 Impact Report highlights how Top Innovators are addressing issues spanning the environment, economy and society, including protecting or actively managing some 10 million hectares of natural habitat and restoring over 812,000 hectares. They have provided 16.4 million people with access to essential health services and ensured 1.87 million people have gained access to basic sanitation. Additionally, they have successfully educated or trained 5.5 million people and ensured more than 25 million people benefited from greater market access.
“We must ignite an ecopreneur revolution, which is why I’m so excited about UpLink.”
— Marc Benioff, Co-Chief Executive Officer of Salesforce
Which challenges are entrepreneurs facing today?
The world faces an unprecedented set of global issues. From the climate crisis and the destruction of natural ecosystems to the COVID-19 pandemic and rampant income inequality, there is a critical need to advance the UN Sustainable Development Goals (SDGs) by 2030.
Yet, there are a number of entrepreneurial solutions that can already accelerate the SDGs. Indeed, as US Climate Envoy John Kerry recently said, almost half of the emissions cuts needed to achieve net-zero will come from early-stage solutions and future technologies.
But for many of these entrepreneurs, finding the mentorship, resources and – crucially – funding they need to scale their operations, expand their teams and widen their impact is often beyond their reach, especially for those operating in developing economies.
Unleashing the creative energy of the world’s brightest entrepreneurs is essential and it is crucial to build a collaborative framework around them that can support their innovations and help them thrive.
“Problems and issues that we face as a global community cannot be solved by individual entities or governments. We have to collectively address these issues.”
— Punit Renjen, Chief Executive Officer, Deloitte
Our approach to collaborating with entrepreneurs.
UpLink Since its launch, UpLink has been dedicated to creating this collaborative environment for the world’s entrepreneurs.
The platform is building a digital space where investors, experts and other organizations can work together to elevate and support innovations.
This innovation ecosystem is enabled by:
An open digital platform, which sources entrepreneurs from all over the world through innovation challenges in a range of critical areas, including nature, the ocean, plastics, climate change, the circular economy, water, health and education – with many more to come. These are designed and run in collaboration with a diverse set of partners across the public and private sectors, including Accenture, HCL, IKEA Foundation, Friends of Ocean Action, Nestlé, UNICEF, and the World Health Organization.
The convening and amplification power of the Forum, which offers increased access to events, initiatives, multi-stakeholder communities and funding opportunities for innovators.
Over the last two years, 46,000 users have joined the UpLink platform and entrepreneurs have submitted 3,500 solutions via 34 innovation challenges. The community has recognized 265 Top Innovators in four categories who are now receiving support to grow their companies.
“Initiatives shouldn’t just come from enlightened business leaders or governments. We have to engage people. They have ideas. We have to give them the means to translate their ideas into action.”
— World Economic Forum Founder and Executive Chairman Klaus Schwab.
How can you get involved?
We invite visionary leaders, organizations, businesses, governments and philanthropists to join UpLink in driving the entrepreneur revolution. Through UpLink, we are accelerating progress on the SDGs by sourcing and scaling innovative solutions to the world’s most pressing issues, raising awareness for key sustainability issues and unlocking funding opportunities.
The increase in entrepreneurship and start-ups in the region has been happening over the past decade as revealed by Arabian Business in the latest trends shaping the region’s start-up ecosystem
Financial technologies and e-commerce businesses dominated the market in the Web 2.0 wave, while blockchain and cryptocurrencies are slowly growing in the region
In the post-pandemic economy, it feels like start-ups are launching almost daily in unprecedented numbers, but the Middle East entrepreneurial ecosystem has been steadily growing for almost a decade now, explained Walid Hanna, CEO and founder of MEVP, a venture capitalist firm.
Talking exclusively to Arabian Business, Hanna looked back at the evolution of start-ups in the region and the major trends that dominated each phase until today.
What can you tell us about the regional landscape for start-ups in the post-pandemic economy?
The increase in entrepreneurship and start-ups in the region has been happening over the past decade.
We [at MEVP] began our journey back in 2010 and, at that time, we used to see one or two start-ups a week, while now we receive three or four business plans a day, so the multiplier has been enormous in terms of the number of start-ups.
This has been the case post-Covid as well. When the whole ecosystem realised how important technology is during the pandemic, it gave a boost to our portfolio of companies and they grew faster and it also gave a boost to potential entrepreneurs who left their jobs to start their own businesses.
Why do you think fuelled this growth in the pre-coronavirus days?
It’s a natural progression that happened across the US, Europe and China over the past two decades and since there’s always a lag with the Middle East, it’s finally happening here now.
If you look at the penetration rates in internet usage or mobile phone usage, the Middle East has typically been lagging, the exception being countries like the UAE. But, now they’re all catching up.
What are some of the trends you’ve seen among regional start-ups, in fintech and tech in general?
Trends have been evolving over the past decade as well.
Originally there was the Web 1.0 wave, which was only content-based such as browsing the internet for cooking recipes, for example.[Start-ups] were making money, but it was based on reading, there were no interactions or transactions involved.
Then it evolved into Web 2.0, where we saw a lot of financial technologies, e-commerce sites and software-as-a-service for enterprises. We’ve invested in 60-plus companies across those verticals.
We’ve also seen a lot of mobility plays, such as Uber, and we’ve seen that model [replicated] across tuk-tuks, motorcycles, electric scooters and trucks which, in a way, is good for the environment.
Within fintech, we’ve seen a lot of sub-verticals, such as the Buy Now, Pay Later model, which is a big trend at the moment – there are around ten [such start-ups] in the region and we’ve invested in an Egypt-based one. But there are so many other trends within fintech, including micro-lending, SME-lending or treasury solutions; payment solutions in general.
The hype over non-fungible tokens and cryptocurrencies, the whole blockchain business model, has evolved tremendously over the past couple of years and is just starting to pick up in the Middle East. We’ve seen two NFT marketplaces and a couple of blockchain business models. It is still quite limited, although I expect it to grow much faster in the next three years.
How do you identify the companies you will invest in?
Just as they say “location, location, location” for real estate, it is “people, people, people” for start-ups.
If a start-up is at the earlier stages, the best thing you can look at is how investment-ready the business is and how qualified the founders are with relevant experience. We look at how dynamic, hardworking and motivated they are.
We look at the total addressable market and try to understand if it’s big enough and if they are really answering a pain point that is large enough to make serious money. This is because we are not interested in a small niche in a tiny country. For example, if a start-up is trying to solve a small issue in a country like Lebanon and the issue is not the same in Saudi Arabia and the GCC, then we are not interested.
We also look at the business model and the unit economics to see if it is viable, meaning we try to find out if the cost of producing, marketing and selling whatever product is worthwhile. If you look at the cost of acquiring a user and realise that the margin you are making out of this one product is inferior to that, then it is not worth it.
We also look at how robust and scalable the technology itself is and the stack they use. We invest in tech start-ups only.
Growth is key to our assessment of technology companies. We don’t do seed capital so when we invest in Series A, we can already witness a traction behind the start-up. If the traction is interesting, we get interested but if it is not already interesting, we don’t invest.
What are the challenges that remain for entrepreneurs in the region?
It depends on the country. In the GCC, there are no currency risks because they are pegged to the dollar, but if you look at currency in Egypt, they got really hit by the devaluation about three years ago.
There is also a political risk because of the region’s instability and relationship with its neighbouring countries.
Enablers are becoming better and better, but we still have some issues with the banks, for example. Opening up a bank account for start-ups is very challenging across the region. It takes ages and a lot of KYCs.
Five years ago, the logistics were very poor. Even the online payment systems were very poor so it was difficult for start-ups to thrive within that environment. This has been enhanced over the past couple of years but, for some reason, many customers here still want to pay cash-on-delivery and not use credit cards online. Penetration is increasing in terms of card usage but it is still lower than the global average.
Other than that, the ecosystem has evolved well and the enablers have followed. I would say the only challenge that remains is for fintech companies in terms of licence and regulations. Government regulations are making it easier by offering sandbox licences, but other than that, the regulatory framework is quite limited. The process is very slow but will happen one day I am sure.
Exits are happening, but still at a low rate where selling the start-up is difficult. There are more investors from outside the region looking at the region, which is positive, and the big regional conglomerates have also started to acquire start-ups so the trend is good but the numbers are still behind.
We have good start-ups and we want to sell them, but buyers are scarce. We should expand our horizon of buyers towards the global market, such as China or the US.
The following story is about how one country responded to disappointing Doing Business scores to reform its rules and regulations for its own benefit. Would discontinuation of this instrument mean its non-availability to others?
The above image is for illustration and is of iStock.
How one country responded to disappointing Doing Business scores
On September 16, 2021, the World Bank discontinued the Doing Business (DB) report, one of its flagship diagnostic products. This action follows what the World Bank called “a series of reviews and audits of the report and its methodology.”
The DB report, published each year since 2004, was one of the World Bank’s most influential reports in recent years. Every autumn, people around the world would wait eagerly and, in some cases, with some trepidation, for its release. Over time, the reports increasingly attracted the attention of heads of governments who wanted to see their countries do well in the rankings.
When the DB report came out in 2015, the Indian government was disappointed. Soon after taking office in 2014, Prime Minister Modi announced his government’s intention to bring India’s ranking into the top 50 within a few years. Several reforms were carried out in the following months, which the Indian government hoped would put India on a trajectory of rapid annual improvements in the ranking. The 2015 report (officially called “Doing Business in 2016”, since the World Bank always gave the report a forward-looking title) indicated only a modest improvement in India’s rank, from 142 to 130.
The World Bank explained to the Indian government that while several reforms may have been enacted on paper, Indian businesses did not report feeling an impact on the ground. Some responded, “What reforms?”, while others heard about the reforms but had not seen improvement on the ground. The reforms could not be officially recognized until the private sector reported real improvements. The World Bank suggested that the government put in place feedback loops to provide real-time information from businesses on whether the reforms were being well implemented. The government, instead of whining further about the scores, started working on such feedback loops. For several regulatory reforms covered by the DB indicators, it started surveying businesses on whether they felt any reform impact on the ground.
From February 2016 to May 2017, the government carried out a series of business-to-government (B2G) feedback exercises and focus group discussions (FGDs) on how much the businesses were aware of the enacted reforms and their views on the quality of reform implementation. Nine B2G feedback exercises were carried out. Topics covered construction permits (three surveys each in Delhi and Mumbai), starting a business (two surveys), and trading across borders.
The exercises revealed several implementation gaps, some major and some minor. An example is construction permitting. A business survey carried out in Delhi in March 2016 revealed the following implementation issues: a) significant lack of agency coordination—architects still need to obtain approvals from up to 10 different agencies; b) some facilities for online payment were not properly implemented and certain fees were still paid manually; c) very low awareness of the online system among users; d) no way to track the status of an application; e) information lacking on documentary and other requirements. In other words, the reforms had not gone far enough to have impact on the ground.
This feedback exercise helped generate several recommendations to address the deficiencies. These were provided to the Municipal Corporation of Delhi (MCD), and most were acted upon. Follow-up feedback exercises in October 2016 and February 2017 validated these actions while generating additional recommendations for further improvement. A similar effort was made in Mumbai.
The impact of these efforts can be seen in the trends in India’s performance on the “Dealing with Construction Permits” indicator. In the Doing Business in 2016 report, India’s ranked 183 on this indicator. Thirty-three procedures were involved taking 191 days according to the indicators. Two years later, the number of days had come down to 144 with a modest improvement in the rank to 180. The more substantial improvements came the following year when the DB report published in October 2018 indicated a reduction in the number of procedures and days required to 18 and 95 respectively. Still a long way to go but enough to propel India’s ranking on this indicator to 52. While all this improvement cannot be attributed to the feedback exercises alone, it is possible to trace a substantial part of this improvement to actions taken as a result of these exercises.
The Indian government also recognized that the DB indicators did not cover many regulatory interfaces that created problems for businesses and that the indicator measures were based on conditions in just two cities, i.e., New Delhi and Mumbai. Thus, in parallel to its efforts on the DB front, the Indian government embarked on an ambitious regulatory reform program at the state-level covering all states and union territories in the country. A long list of regulatory reforms was identified covering several regulatory areas, and state governments were instructed to carry out the reforms. Called the Business Reforms Action Plan, the program started in 2015.
Progress was monitored through annual indicators that ranked states according to their performance on implementing the reforms. The first such indicators, published in 2015, did not take into account business feedback. However, seeing the usefulness of the feedback exercises carried out as part of the DB program, the government changed the state-level reform indicators in 2018 by making a substantial part of the indicator scores dependent on business feedback.
The powerful demonstration effect of such feedback exercises had touched individual state governments too. In 2018, four state governments, Chhattisgarh, Jharkhand, Orissa, and Rajasthan, expressed an interest in knowing why there was poor uptake of self-certification and third-party certification options provided in business inspection reforms carried out by these states. At their request, the World Bank carried out an independent feedback exercise that could help design corrective actions to improve uptake.
The Indian experience from 2016 onward is a good example of what the DB indicators can lead to if governments use them well. First, the government refocused its attention from reforms on paper to reforms on the ground. Second, it recognized the importance of consulting with the private sector, which knows best where the shoe pinched, and designed corrective actions based on the feedback. This iterative process helped improve reform implementation quality. Third, the government recognized that while the DB indicators were useful, they were not adequate to diagnose the myriad of regulatory issues that businesses all over India faced. Thus, the government embarked on a more comprehensive, state-level, reform program, and, inspired by the power of indicators, underpinned this program by a set of performance indicators. Finally, once the pioneering DB-related feedback exercises proved useful, they created a demonstration effect, first within the central government, which replicated such exercises for the state-level reform program, and then on individual state governments.
Hadi Khatib on AMEInfo of 18 September 2021 came up with this deep statement on the anxiety list for MENA entrepreneurs that is long, as is the one curing it
The anxiety list for MENA entrepreneurs is long, as is the one curing it
A research report on the mental health challenges and wellbeing of entrepreneurs due to COVID-19 in the MENA region revealed anxiety has several facets in the minds of these leaders. But all of these insecurities have cures.
55% of startup founders said that raising investment has caused the most stress.
More than 95% of entrepreneurs view co-founders as family members and/or friends.
Research finds that entrepreneurs are happier than people in jobs.
EMPWR, a UAE-based digital media agency dedicated to mental health and an exclusive mental health partner for WAMDA and Microsoft for startups, published a research report on the mental health challenges and wellbeing of entrepreneurs due to COVID-19 in the MENA region.
The research indicated that startup founders undergo higher levels of stress than the rest of the region, with twice the likelihood of developing depression issues.
55% of startup founders said that raising investment has caused the most stress; the pandemic was the second most-cited reason cited by 33.7% of respondents. 44.2% spend at least 2 hours a week trying to de-stress.
Other insights, uncovered by the report, include:
A good relationship between co-founders can help startups navigate the pandemic-hit market. More than 95% of entrepreneurs view co-founders as family members and/or friends
Many entrepreneurs live well below their means to fund their ventures, leading to stress that is detrimental to their health
With only 2% of healthcare budgets in the MENA region currently spent on addressing mental health, the impact of the COVID-19 pandemic on young entrepreneurs and achievers could lead to an economic burden of $1 trillion, by 2030, according to the report.
EMPWR’s MENA partners shared special offers on their mental health services for the region’s entrepreneur community.
From Saudi Arabia:
Labayh is offering the technology ecosystem a 20% discount on their online mental health services for 2 months. Promo code: empwr, with the offer valid until October 29.
O7 Therapy are offering 50% off their online mental health services, for 50 Entrepreneurs in the MENA region. Promo code: Entrepreneur50, valid until December 1, 2021.
From the UAE:
My Wellbeing Lab is offering 20 one-on-one coaching sessions to entrepreneurs that wish to be coached and helped; alongside unlimited access for any entrepreneur to their “Discovery Lab”, a platform that gives entrepreneurs and leaders insights into their mental wellbeing as well as their teams. Promo code: MWL21.
Takalam is offering 10% off for 3 months. Promo code: Impact.
Mindtales is offering the MENA ecosystem 50% off their services for one month. Their App can be downloaded here.
H.A.D Consultants is offering 20 one on one coaching sessions to entrepreneurs. Promo code: HAD_SME01.
Nafas, a meditation app focused on reducing stress, anxiety, and help with insomnia, is offering access to its platform. Register as a user via this link to redeem benefits.
Entrepreneurs’ mixed emotions
Entrepreneurs must grapple with uncertainty and being personally responsible for any decision they make. They likely have the longest working hours of any occupational group and need to rapidly develop expertise across all areas of management while managing day-to-day business.
Work on the economics of entrepreneurship traditionally assumed that entrepreneurs bear all the stresses and uncertainties in the hope that over the long term they can expect high financial rewards for their effort. It’s false.
2. Highly stressful, but…
High workload and work intensity, as well as financial problems facing their business, are at the top of the entrepreneurs’ stress list.
But some stressors have an upside. While they require more effort in the here and now, they may lead to positive consequences such as business growth in the long term. Some entrepreneurs appear to interpret their long working hours as a challenge and therefore turn them into a positive signal.
3. Autonomy is both good and bad
The autonomy that comes with being an entrepreneur can be a double-edged sword. Entrepreneurs can make decisions about when and what they work on – and with whom they work. But recent research into how entrepreneurs experience their autonomy suggests that, at times, they struggle profoundly with it. The sheer number of decisions to make and the uncertainty about what is the best way forward can be overwhelming.
4. An addictive mix
The evidence review confirms that, by any stretch of imagination, entrepreneurs’ work is highly demanding and challenging. This, along with the positive aspects of being their own boss coupled with an often competitive personality, can lead entrepreneurs to be so engaged with their work that it can become obsessive.
So the most critical skill of entrepreneurs is perhaps how they are able to manage themselves and allow time for recovery.
Stress management tips for entrepreneurs
Identify what the actual source of your stress is. Is it tight deadlines, procurement issues, raising capital, managing investors’ expectations, building a talented team, or delay in landing the first sale for your new startup business?
Even if numbering more than a few, break them down because unmanageable tasks look simpler when broken down into smaller segments. Then, list down how you plan to successfully tackle each issue. Meanwhile, exercising multiple times a week has been rated as one of the best tactics for managing stress.
Another technique for handling stress is to take a break. Rest as much as you can before going back to continue with the tasks. It’s also a good idea to reach out to friends, family, and social networks because they are likely to understand what you’re going through and offer words of wisdom and courage.
Stay away from energy-sapping junk food. Eating healthy keeps you fueled for the next challenge. Finally, get enough sleep, and power naps. Sleep helps your body and mind recover.
Hadi Khatib is a business editor with more than 15 years of experience delivering news and copy of relevance to a wide range of audiences. If newsworthy and actionable, you will find this editor interested in hearing about your sector developments and writing about them. He can be reached at: firstname.lastname@example.org
Earth has been used as a building material for at least the last 12,000 years. Ethnographic research into earth being used as an element of Aboriginal architecture in Australia suggests its use probably goes back much further.
Traditional construction methods were no match for the earthquake that rocked Morocco on Friday night, an engineering expert says, and the area will continue to see such devastation unless updated building techniques are adopted.
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