The “age of electricity” is here

The “age of electricity” is here

The “age of electricity” is here

Wind Europe

24 November 2025

The International Energy Agency’s World Energy Outlook 2025 confirms that electricity is quickly becoming the backbone of the global energy system. Electricity demand is soaring. Renewables are continuing to rise globally. But Governments are too slow in delivering the infrastructure needed to electrify industry, mobility and heating. And they need to address new supply chain risks.

This month the International Energy Agency (IEA) published its World Energy Outlook 2025 in which it claims that the world has entered the “age of electricity”.

The IEA estimates that electricity demand will rise by 40–50% by 2035, driven by electrified industry, transport, digitalisation and heating. Investment in electricity supply and electrification already accounts for half of today’s global energy investment. Global investment in data centres is expected to reach $580 billion in 2025.

To meet this electricity demand, renewables – wind and solar in particular – will continue to rise globally, the IEA’s Outlook states. Renewables are the fastest-growing energy source in all scenarios presented in the World Energy Outlook.

More investments in grids and storage required

The message from this year’s World Energy Outlook is clear. Europe must accelerate wind energy deployment and build electricity grids that can match this buildout.

Investments in electricity generation have charged ahead by almost 70% since 2015. But annual grid spending has risen at less than half that pace. Electricity connections and storage are lagging. This creates grid congestion, higher electricity prices and curtailed renewables output.

Without faster permitting and investment in infrastructure, Europe will fall behind in the “age of electricity”. It will lose its position as technology leader in clean tech. And it will put its economic competitiveness at risk, as China is pushing ahead, electrifying their economies. The “age of electricity” in short: the future is electric – and renewables are leading the charge.

Energy security depends on the grid. That’s the message from COP30, the IEA’s World Energy Outlook – and from anyone who wants cheaper, cleaner energy. The European Commission is set to present its EU Grids Package on 10 December to fix bottlenecks in Europe’s electricity system. What should it do?

  • Align grid planning with energy policy. Make sure investments happen.
  • Push anticipatory investments. The grid must be ready for new renewables.
  • Filter out speculative connection requests. Prioritise strategic projects.
  • Boost EU funding and EIB financing. It’s cheaper than paying for congestion.
  • Incentivise optimisation of existing grids. Dynamic line rating can unlock capacity.
  • Prioritise connections for combined wind, solar and storage projects.
  • Drive a regional approach with more cross-border interconnections.
  • Speed up permitting. Treat grids as overriding public interest – but keep ambitious wind deadlines.
  • Improve procurement. Long-term contracts and clear goals cut costs.
  • Support grid equipment manufacturing. Europe needs more transformer factories. Follow the wind supply chain model.

This will help unlock GW of wind energy currently waiting for their grid connection permits. Now Member States will have to move fast to implement it.

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Why Fossil Fuels Are Having Such A Hard Time

Why Fossil Fuels Are Having Such A Hard Time

Why Fossil Fuels Are Having Such A Hard Time Competing With Renewables

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The 3 reasons fossil fuels have such a hard time competing are:

  1. It keeps getting harder to find and extract fossil fuels.
  2. Renewable technology lowers costs far faster than technology improves fossil fuel cost due to Wright’s law.
  3. People don’t like the negative effects of fossil fuels — namely, pollution and carbon impact — so they discourage its use.

When All The Easy To Find And Extract Fossil Fuels Are Gone, Things Get Expensive

It’s getting harder to find oil, gas, and coal since we already got the easy stuff. I’ve been tracking the energy shift for years now, and it’s fascinating how the old guard of fossil fuels is stumbling under its own weight. You see, the easy wins, like those shallow onshore oil fields, are long gone, picked clean decades ago. Now, companies are chasing the tough stuff: ultra-deep offshore drills plunging over 3 kilometers, icy Arctic frontiers, and tricky shale plays that scream for cutting-edge tech. Think about it — the cost to discover a barrel of oil? It skyrocketed from $1.18 in 2001 to more than $3 by 2009, thanks to fancier seismic gear, beefed-up rigs, and pricier steel. And don’t get me started on the human side: these ops need elite crews, jacking up risks and bills even higher.

This research from Rystad Energy explains how the breakeven price of oil is higher in the new oil fields vs the sources we discovered years ago. Then there’s the geopolitical drama — Russia and Venezuela cranking up taxes and rewriting deals, spooking investors with that uncertainty tax. Fast-forward to today: inflation and supply snarls have nudged breakeven prices for new projects up 5% yearly, hitting $47 a barrel overall, with oil sands lagging at $57. As these finite reserves dwindle, it’s no surprise the tide’s turning. Without breakthroughs, fossil crunches will keep prices volatile, but hey, that’s our cue to accelerate the green revolution.

Wright’s Law Favors Renewables

Fossil technology continues to improve its efficiency (for example, fracking has allowed us to greatly increase oil and gas production in the US). However, there’s important nuance here. Wright’s Law is similar to the famous Moore’s Law of semiconductor progress, which has been pretty accurate for almost 60 years at predicting that the number of semiconductors (and therefore computing power) doubles every 2 years. Wright’s Law is more general, because it predicts price declines for all mass produced products. Wright’s Law states that the price of production for a given product will go down a fixed amount (different for different products) every time the cumulative number of units doubles. The insight this gives you is that costs go down in products that are relatively new and early in their production ramp. Fossil production doesn’t double nearly as quickly as wind, solar, and batteries, so costs don’t drop nearly as quickly.

People Don’t Like The Negative Effects Of Using Fossil Fuels

People around the world don’t like fossil pollution (carbon and traditional emissions), so fossil fuels have political headwinds (with the exception being the Trump administration). The world’s patience with fossil fuels’ dirty tricks, spewing CO2 and all those nasty traditional pollutants into our skies, is wearing thinner than a worn-out oil filter. From bustling European capitals to sun-soaked Pacific islands vanishing under rising seas, folks are fed up, demanding cleaner air and a stabler climate that doesn’t jack up insurance bills or scorch harvests. That’s fueling a tidal wave of political pushback: think bold COP pledges to slash oil, gas, and coal production that world leaders swore to in 2023 but are hilariously dragging their feet on, or national plans that straight-up sabotage 1.5°C goals. Voters everywhere, even across partisan lines, are cheering policies to curb carbon and pivot to renewables — 97% want fossil-free power grids in the next decade.

But here’s the wildcard: while the globe tightens the screws, the Trump administration’s firing up the drill bits, hell-bent on unleashing more natural gas, oil, and coal to “restore prosperity,” dismantling Biden-era climate wins and arguing federal law doesn’t even touch greenhouse gases. It’s a stark outlier in this green-leaning storm, but even that pro-fossil fervor can’t drown out the roar for a renewables revolution that’s already cheaper and smarter.

Conclusion

Solar and battery prices from ourworldindata.org, wind prices from nrl.gov, Inflation data from bls.gov, formatted by Grok 4 Fast

So, in summary, while renewables just get cheaper and cheaper every year, fossil fuels get cheaper when technology improves but get more expensive as it gets harder to find them. In addition, fossil fuels are very susceptible to extreme price volatility due to conflicts between nations. The positive and negative forces are fairly balanced and have caused inflation adjusted fossil fuel prices over the last 50 years to be relatively stable (even though they show a lot of volatility in the short term). If you go back further in time, 100 years, fossil fuels were the new technology and they did get a lot less expensive in that time period.

Fuel Price Data from eia.gov and Inflation data from bls.gov, formatted by Grok 4 Fast

So, fossil fuels get less cost competitive as people get more annoyed with their pollution. Of course, fossil fuels still produce massive revenues and profits, so that drives massive political contributions and propaganda campaigns. These slow the transition (but can’t stop it) from fossil fuels to renewables.

Disclosure: I am a shareholder in Tesla [TSLA], BYD [BYDDY], and XPeng [XPEV]. But I offer no investment advice of any sort here.

Why MENA governments are adopting ESG consulting

Why MENA governments are adopting ESG consulting

Image courtesy of MIDASPR GROUP 

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Why MENA governments are adopting ESG consulting to drive sustainable growth

 29 September 2025
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With ESG becoming a key focus for governments and local authorities, officials are increasingly relying on specialized ESG consulting firms to guide their sustainability endeavors, write experts at AIIEM.

Sustainability has emerged as a defining priority in the Middle East and North Africa (MENA). With ambitious national visions and growing awareness of global environmental challenges, MENA governments are aligning their economic agendas with Environmental, Social, and Governance (ESG) principles. This transition is not only about improving reputation; it is about securing investments, ensuring long-term competitiveness, and addressing climate-related risks.

As governments accelerate their ESG agendas, consulting firms have become a vital partner in helping them design frameworks, monitor progress, implement improvements, achieve compliance, and meet international benchmarks.

ESG as a Strategic Priority

Across the region, countries are embedding ESG into their core national strategies:

  • Saudi Arabia: Vision 2030 emphasizes diversifying the economy through renewable energy, sustainable urban planning, and environmental protection. Major initiatives include NEOM’s green city concept and investments in solar energy.
  • United Arab Emirates: Net Zero by 2050 is driving sustainable finance, energy diversification, and innovation in green technologies. Expo 2020 Dubai showcased ESG in action, serving as a model for large-scale sustainable projects.
  • Egypt and Morocco: Both nations are investing in large-scale solar and wind energy projects, positioning themselves as renewable energy leaders not only in MENA but globally.

These initiatives require complex planning and execution, as well as expertise in integrating international frameworks with local priorities.

Key Barriers to Implementation

While momentum is strong, the path to ESG integration is not free of obstacles. Its implementation is not straightforward – it involves legal, cultural, and operational complexities:

  • Awareness gaps: Many organizations lack a clear understanding of ESG benefits.
  • Data limitations: Reliable environmental and social data are scarce in several sectors.
  • Cost perception: Some stakeholders view ESG adoption as an expense rather than a long-term investment.
  • Cultural resistance: Traditional business practices can conflict with ESG reforms.

Unlocking Opportunities through ESG

The benefits of ESG adoption extend far beyond compliance:

  • Enhancing competitiveness: Firms that adopt ESG standards are better positioned in the value chain.
  • Improving reputation: Companies and governments gain credibility in global forums and among consumers.
  • Supporting innovation: ESG frameworks encourage innovation in energy, waste management, and sustainable design.
  • Attracting foreign investment: Global investors increasingly prioritize sustainability when choosing investments.

The role of ESG Consulting Firms

Leading ESG consulting firms add value to their clients by providing expertise, frameworks, and actionable strategies to navigate the complex landscape of ESG requirements. They help governments identify risks, uncover opportunities, and align their operations with regulatory standards, investor expectations, and stakeholder demands.

Beyond compliance, ESG consultants guide governments in setting measurable targets, reporting transparently, and demonstrating tangible impact, transforming sustainability from a regulatory obligation into a strategic advantage. Other value brough by consultancies include:

  • Aligning policies with global reporting standards such as GRI, SASB, and TCFD.
  • Implementing monitoring systems for transparency and accountability.
  • Facilitating stakeholder engagement to ensure buy-in from industries, investors, and communities.

Conclusion

As the MENA region advances toward greater ESG maturity, consulting firms are playing a pivotal role in shaping sustainable economies within the government landscape. Institutions that leverage expert ESG advisory are better positioned to meet global standards, set the right example, and drive long-term growth.

AIIEM is the Arab Institute for Industrial Engineering and Management, a provider of accredited training and market research services with offices in Amman and London.

 

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Arab power, renewable energy projects net $351bn FDI

Arab power, renewable energy projects net $351bn FDI

Arab power, renewable energy projects net $351bn FDI

KUWAIT,

 

The Arab electricity and renewable energy sector attracted a total of 360 foreign direct investment (FDI) projects valued at more than $351 billion over the last two decades, according to a report by Kuwait-based Arab Investment and Export Credit Guarantee Corporation (Dhaman).
These projects created over 83,000 jobs during the period from January 2003 to December 2024, it stated.
In its second report for 2025 on the Arab power and renewable energy sector, issued from its headquarters in Kuwait, Dhaman said that five countries: Egypt, Morocco, the UAE, Mauritania and Jordan, made up approximately 69% of the number of projects (248 projects), around 83% of the Capex ($291 billion), and 82% of the new jobs (approximately 68000 jobs).
The Dhaman report is based on four key pillars:
*Arab production capacities and consumption until 2030
*Foreign trade in power and energy generation equipment for 2024
*Foreign investments in the renewable energy sector and
*Assessment of the sector’s investment and business risks.
The report showed that the UAE has topped the list as the region’s top investor in renewable energy over 22 years, based on the number of projects, investment costs and jobs, with 57 projects, or 16% of the total, a value exceeding $88.5 billion, or 25%, and more than 16000 jobs.
The top 10 companies investing in the power sector in each index accounted for around 25% of the number of implemented projects, 40% of Capex, and 38% of the total new jobs, said the report by Dhaman.
Saudi Arabia’s Acwa Power topped the list in terms of the number of projects with 20, accounting for around 6% of foreign projects in renewable energy, while the UAE’s Infinity Power ranked as the largest investor in the sector based on Capex, with a value of $34 billion, or 10% of the total.
The Indian company Acme also led in terms of the number of new jobs created, with more than 4000 employment opportunities, representing 5.2% of the total, according to the report.
Five Arab countries: UAE, Saudi Arabia, Bahrain, Jordan and Egypt, invested in 90 inter-Arab renewable energy projects, accounting for roughly 25% of the sector’s foreign projects over 22 years.
These projects were implemented with Capex of approximately $113 billion, or more than 32% of the total Capex of the FDI projects in the sector, providing approximately 22000 jobs, it stated.
Based on Fitch Ratings’ assessment of investment and business risks and rewards in the electricity and energy sector in 14 Arab countries, by monitoring and measuring two main indicators, the UAE, Saudi Arabia, Qatar, Kuwait and Oman topped the Arab rankings as the best and most attractive Arab countries for investment in the power and energy sector in 2025.
They were followed by Morocco, Egypt and Algeria respectively, it stated.
Generated electricity in the Arab region (15 countries) is likely to surge by 4.2% to exceed 1,500 terawatt-hours by the end of 2025 and is even projected to keep rising to 1,754 terawatt-hours by 2030.
Electricity generation is largely concentrated geographically, with five countries – Saudi Arabia, Egypt, the UAE, Iraq and Algeria – making up 74% of the region’s total electricity generation by the end of 2025, it said.
The report noted that electricity consumption in Arab countries is forecast to edge up by 3.5% to 1,296 terawatt-hours by the end of 2025, with Saudi Arabia, Egypt, the UAE, Algeria and Kuwait accounting for 74% of the region’s total electricity consumption: around 958 terawatt-hours.
Average per capita electricity generated in Arab countries is forecast to go up by 3.1% to 8.6 thousand kilowatt-hours by the end of 2025, amid forecasts of a hike to roughly 9.6 thousand kilowatt-hours by 2030.
Arab foreign trade in power generation equipment and electric current shot up by 8% to approximately $39.2 billion in 2024, with five countries – the UAE, Saudi Arabia, Morocco, Iraq and Qatar – making up 81% of the total.
This is the result of a surge in power generation equipment and electric current exports of Arab countries by 9% to roughly $7.6 billion and its imports by 7.8% to more than $31.5 billion in 2024.
The list of the region’s top 10 exporting countries made up around 78% of total Arab electricity and power generation equipment imports, valued at $24.7 billion.

 

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Why Don’t More People Feel The Solar Industry Is Trustworthy?

Why Don’t More People Feel The Solar Industry Is Trustworthy?

Why Don’t More People Feel The Solar Industry Is Trustworthy?

The image above is for illustration credit – EDF Energy

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solar industry

Why Don’t More People Feel The Solar Industry Is Trustworthy?

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The solar power industry is soaring. Developers added 12 gigawatts (GW) of new utility-scale solar electric generating capacity in the US during the first half of 2025, and they plan to add another 21 GW in the second half of the year. The buildout to 64 GW that developers plan to bring online this year means that solar is helping the world meet its climate goals by replacing fossil fuels. Yet, unfortunately, solar inroads sometimes get overshadowed by consumer discontent with the solar industry.

A recent CleanTechnica survey was designed to get a sense of how our readers feel about solar. While we’re still crunching the data, we found the response to one question particularly striking.

When asked to describe the degree to which they agreed with the statement, “I think the solar industry is trustworthy,” the average rating was only 3.5 out of a possible 5. Said another way, over 35% of respondents answered in the poor to middle range.

Why is that? What kinds of interactions have potential or actual solar customers had with solar industry representatives? What has happened to make the same individuals who love rooftop solar feel much less positive about the industry itself?

If you have an explanation based on your own personal experience, will you please write it in the comments section at the end? It will help us to understand this malaise in response to the solar industry.

Meanwhile, here is a complication of research that offers some rationale why consumers are reluctant to term the solar industry “trustworthy.” How do these conclusions jive with your own exchanges with the solar industry?

From Early Days to a Thriving Industry

A number of milestones track the evolution of the solar industry. Here are some highlights:

  • With improving technology, falling costs, and federal policy support, the US officially eclipsed one gigawatt of solar electric generating capacity in 2008.
  • Burlington, Vermont became the first city in the country to be entirely powered by renewable sources in September 2014.
  • In 2017, the US solar industry hit a SunShot Initiative goal three years ahead of schedule when average utility-scale solar prices fell below $1/watt for the first time ever. Considering this early success, the DOE began looking towards their SunShot 2030 goals, which aimed to reduce the cost of solar-generated electricity by 50% between 2020 and 2030.
  • Now in 2025 solar energy has become the #1 source of new electricity generation capacity in the US, like in other markets around the world.

What began as a group of well-meaning hippies who loved the idea of getting electricity from the sun transformed into hundreds of viable solar companies in the mass marketplace. Most of the companies today are reputable and reliable.

A handful, however, have leaned more toward profit than integrity and introduced questionable sales and financing practices. That minority seems to have had a lasting hold on the solar industry’s reputation.

Customer dissatisfaction with the US residential rooftop solar industry have increased over the years.

Disgruntled solar customers have cited numerous complaints including exaggerated savings claims, high pressure sales and unclear contracts, unexpected costs and hidden fees, installation delays and scheduling problems, poor installation quality and safety concerns, poor customer service and lack of support, inaccurate or unclear performance data, problems with financing and loan terms, unclear or misleading warranty information, and misunderstanding or misrepresentation of tax credits.

Complaints against the Solar Industry Increased with Solar Adoptions

Complaints to the Federal Trade Commission’s ReportFraud.ftc.gov that contain the word “solar” increased four-fold over as many years.

The Consumer Financial Protection Bureau (CFPB) outlines that the market for residential solar panels continues to grow, in large part due to declining solar panel costs. With that growth, the CFPB noted in 2024 that marketing and door-to-door sales of solar-related financial products had become more prevalent. It warned solar customers about hidden fees and misleading statements about the financial benefits of solar. (Note: Yes, the CFPB is still open, even with Trump administration attempts to shutter it.)

As complaints against solar companies mounted, state attorneys general got involved.

In July 2024, Connecticut Attorney General William Tong sued SunRun and two smaller companies to which it subbed work. The lawsuit alleged deceptive, unfair, and illegal sales of solar power systems. “The complaints we have seen—including forged signatures, impersonations of consumers, non-permitted work, and non-functioning systems—are beyond shocking,” Tong said in a statement. In October 2024 Tong announced a $20,000 settlement with EnergyBillCruncher.com, resolving an investigation regarding false claims on social media.

This month Minnesota Attorney General Keith Ellison obtained Assurances of Discontinuance against Ambia Energy and Everlight Solar, alleging their door-to-door salespeople engaged in deceptive and misleading conduct in their attempts to sell residential solar arrays to Minnesotans and violated state law regarding door-to-door sales. “We think that having rooftop solar is good for the environment and does save people money. We don’t want people deceived, though,” Adam Welle, a lawyer with the Minnesota Attorney General’s Office, told NPR.

Office of the Attorney General for the District of Columbia Brian L. Schwalb issued a Consumer Alert last week to help inform District residents about predatory practices in the home solar system sales and loan industry. “District residents should be on high alert that some home solar system companies use misleading, high-pressure sales tactics to get them to sign predatory contracts,” Schwalb warned.

Solar Industry Advocates take on Unscrupulous Sales Reps

The trade group Solar Energy Industries Association (SEIA) has confronted the trustworthiness issue head on by developing standards member companies can agree to follow. “We want to make sure that there are no exploitative or unfair sales practices happening in our industry,” says Abigail Ross Hopper, SEIA president and CEO. The accredited standards have training requirements for solar salespeople and ensure customers have the information they need to make an informed decision.

One of the most important standards requires each solar industry company to regularly examine and consider the possibility of violations in all aspects of its business that touch on consumers or their interests. Those could include marketing, sales, origination, contract terms, contract options, installation, servicing, and loss mitigation.

Several companies in the solar industry have signed onto a service called Recheck, which will allow “companies to vet sales partners, prevent poor practices by unregistered salespeople, and identify individuals with a history of consumer protection violations who try to move from company to company.”

A recent federal program called Solar for All offers solar to low-income households. To avoid “unscrupulous characters,” the Environmental Protection Agency plans to fund efforts to create lists of reputable solar installers who participate in the program.

Efforts to weed out corrupt solar industry sales reps are important. We need to help solar to become as commonplace as possible. After all, as climate activist Bill McKibben reminds us, “Paradigm shifts like this don’t come along often.” The Industrial Revolution and the computer revolution are other big-time but infrequent examples of comparable systemic change.

We can’t let a few bad eggs sully the solar industry, can we?

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