Language of Opportunity for Youth in MENA Region: Key Findings

Language of Opportunity for Youth in MENA Region: Key Findings

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Making Arabic the language of opportunity for youth in MENA region

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23 September 2026 | Consultancy-me.co

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Making Arabic the language of opportunity for youth in MENA region

Across the MENA region, Arabic remains strongly present in the daily lives of youth and an integral part of their identity. However, according to research from Strategy& and Ipsos many young people see English as essential to building their future, highlighting a gap between Arabic’s cultural importance and its practical role in work.

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Unveiled at the 2026 Congress of Arabic & Creative Industries this week, the report finds that Arabic dominates at home for MENA youth, but the balance shifts where they study and work: 91% use Arabic at home, falling to 64% at work, university or school and 60% in online learning, as English rises from 7% to 33% and 36% respectively.

At the same time, 77% say English is essential to achieving their goals. The report draws on the views of more than 4,000 people aged 18–25 across 10 MENA countries.

The authors highlight that the current generation is not turning away from Arabic. Almost three-quarters, 74%, want Arabic to evolve to better reflect how they learn, create and work, while 76% say the language connects them to their roots. Instead, they point to a challenge of utility: ensuring Arabic remains relevant not only to young people’s identity, but to their ambitions and opportunities.

“Young people are not turning away from Arabic; rather, they aspire for its tools and its presence to keep pace with the rhythm of their lives, and for Arabic to be present in every field in which they learn, work, create and shape their future,” said Ali Bin Tamim, Chairman of the Abu Dhabi Arabic Language Centre.

“It is our responsibility to ensure that this deep connection with the Arabic language is matched by opportunity, by strengthening its presence in education, technology, knowledge production and the creative industries. Arabic has always been a language of knowledge and creativity, and by listening to this generation and responding to its aspirations, we can ensure that Arabic continues to have a meaningful place in their future, while empowering them to contribute to shaping it with confidence.”

AI a priority area for Arabic

Half of young people surveyed identify technology and AI as the leading priority for greater investment in Arabic, ahead of schools and universities at 42%, government and public services at 39%, and media and entertainment at 32%.

The report also points to gaps in Arabic-language AI, noting that many large language models underperform in non-English and low-resource language contexts and are often insufficiently attuned to cultural context. It calls for shared Arabic language technology infrastructure, including high-quality datasets, language models, speech-recognition tools, and translation resources that can be used across sectors and dialects.

An ambitious generation

Youths in the MENA region are ambitious about their future while remaining strongly connected to their heritage. Some 81% believe they have the power to shape their own future, while 77% say balancing tradition and modernity is important in their career choices.

That ambition sits alongside a strong attachment to Arabic and concern about its future. More than three-quarters, 76%, say Arabic connects them to their roots, while 70% are concerned about losing traditions and values and 66% about the declining use of Arabic.

Young people also want the language they value culturally to feel contemporary. While 77% feel proud when they see Arabic used in modern contexts, 67% say the Arabic content they find feels dated compared with English.

“Young people across the region are ambitious about their future without wanting to leave their heritage behind. Arabic remains an important part of who they are,” said Nay Abi Ramia, Partner at Strategy&. “The opportunity now is to ensure the language has a meaningful place in the technologies they use, the content they consume and create, and the education and career pathways they pursue.”

Making Arabic the language of opportunity for youth in MENA region

Ali Bin Tamim and Nay Abi Ramia

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Five recommendations

To make Arabic more usable in the environments shaping young people’s futures, the report sets out five actions: connecting Arabic education to real-world applications and professional use; building shared Arabic language technology; turning Arabic digital standards into measurable user outcomes; helping build modern Arabic content ecosystems and sustainable creative career pathways; and assigning clear ownership, measuring outcomes, and scaling what works.

In education, the report recommends giving learners more opportunities to use Arabic in areas such as AI, STEM, entrepreneurship, media production, and the workplace. In technology, it calls for shared infrastructure, including high-quality datasets, language models, speech-recognition tools and translation resources that can improve the quality and accessibility of Arabic-language digital tools across sectors and dialects.

Importantly, greater investment alone will not close the gap. Initiatives should be measured against whether they lead to greater use of Arabic and better experiences for Arabic users, allowing successful approaches to be identified and scaled. “This means setting clear measures from the outset, identifying what works, and scaling the initiatives that demonstrate meaningful impact,” said Abi Ramia.

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The State of Media Development in the MENA Region Today

The State of Media Development in the MENA Region Today

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The state of media development in the MENA region

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DW Akademie | September 22, 2026

The MENA region is a battleground for information warfare. Independent media struggle against well-funded, state-backed digital platforms that use visual formats to spread partisan agendas and coordinated disinformation.

The media and information landscape across the Middle East and North Africa (MENA) has undergone a profound transformation in recent years. It shifted from building stronger media ecosystems to responding to the realities of war and information warfare.

This is one of the key findings of the State of Media Development in the MENA Region report which draws on interviews with 10 leading media development organizations from across the region.

Over the past year, active conflicts in Gaza, Sudan, Yemen, Lebanon and parts of Syria, along with the regional spillover of tensions between Iran, the United States and Israel, have reinforced the perception of MENA as one of the world’s most volatile regions. While North African countries have largely been spared from armed conflict, they are experiencing growing authoritarianism and increasing restrictions on media freedom. According to Reporters Without Borders, nearly every country in the region continues to experience democratic backsliding, with Syria standing out as a rare exception where the recent political transition has created cautious optimism for a freer media environment.

The conflicts unfolding on the ground are mirrored online. “Everybody in the media speaks about Russian initiatives to influence elections in Germany or France. But our region is the Wild West. This is where state actors and non-state actors alike are involved at levels that defy logic,” said Ayman Mhanna, executive director of the Samir Kassir Foundation in Lebanon. These actors invest heavily in sophisticated digital influence campaigns, often specifically designed to capture younger audiences on social media, which mimic journalism while advancing political agendas. The rapid spread of Artificial Intelligence (AI) has made producing convincing fake content easier than ever.

Funding shortages and changing needs

Media development organizations have struggled to keep pace with these rapid transformations. At the same time, the sector itself has come under growing pressure from authoritarian governments and shrinking international funding.

The abrupt suspension of USAID funding in early 2025 sent shockwaves through the ecosystem. Arab Reporters for Investigative Journalism (ARIJ) (Jordan/regional) reported losing “25% of our budget overnight,” while Beam Reports (Sudan) was forced to halt projects mid-implementation after receiving closeout notices immediately following the change in the US administration.

European donors remain the region’s primary source of financial support, but they have been unable to fill the gap, because of shrinking aid budgets, the reallocation of resources toward Ukraine, political sensitivities surrounding the war in Gaza, and growing domestic security priorities within Europe.

Beyond funding shortages, many organizations argue that donor approaches have not adapted to the realities of working in conflict zones. Journalists increasingly need protective equipment, internet access, emergency shelter and rapid logistical support, yet donors “were not able to move with agility,” said Raghdan Orsud of Beam Reports (Sudan), because of rigid administrative procedures.

“But if you work in fragile contexts, you must have procedures in place,” she added.

Fighting for a seat at the table

Local organizations are working to make the media development sector more relevant to today’s realities.

They are actively advocating and pushing to be involved in the design of the projects, and not just their implementation. “Sometimes donors have their own agendas that they want to implement in local contexts because they think this is the way things should be. They don’t really take into consideration the local values, the local needs, the local culture and mindset that we are part of as local organizations,” explained Vanessa Bassil of Media Association for Peace.

Hania Bitar of Pyalara (Palestine) also pointed to the fact that organizations that have mastered donor language and reporting requirements are often better positioned to win grants, while smaller grassroots organizations struggle to survive.

Still, interviewees see signs of progress. Pyalara cites DW Akademie’s support for its “Digital Village” in Palestine as an example of a donor funding a locally designed solution rather than imposing an external model.

On the other hand, local organizations are also pushing for a better seat at international decision-making tables. Layal Bahnam of Maharat Foundation (Lebanon) explained that producing policy papers and research has been essential to have them serve on the boards and steering committees of organizations such as IFEX, the Global Forum for Media Development (GFMD), and the Forum for Information and Democracy. In 2025, ARIJ’s Rawan Damen was elected chair of GFMD.

Despite these advances, many organizations still feel their participation remains superficial.

According to Orsud, local organizations are frequently invited to surveys, webinars and consultations, yet their contributions are often treated merely as “feedback” or “local input” rather than as the perspectives of equal stakeholders shaping decisions. Practical barriers such as expensive travel and lengthy visa procedures also prevent many organizations from participating in international forums.

Adapting to the new realities

Faced with these challenges, media organizations across MENA are reinventing themselves.

One major shift has been expanding audiences beyond traditional journalists. Many organizations now train content creators, influencers and community leaders, recognizing that they have become central actors in shaping public opinion, even though “European-supported institutions focus only on traditional media,” said Abu Bakr Ibrahim Oglo, CEO and co-founder of MENA Editors.

AI has become another area of experimentation. Organizations such as Munathara (Tunisia/regional) are exploring AI-powered fact-checking, multilingual translation and tools that encourage healthier online conversations. Others are investing in staff training, internal AI strategies and ethical guidelines before rolling these practices out to journalists.

Yet, as Yara Bader of the Syrian Center for Media and Freedom of Expression points out, there is a certain irony in teaching journalists advanced AI verification tools when many cannot access a stable internet connection, especially in conflict-affected countries such as Yemen, Syria, Sudan and in Palestine.

And finally, to reduce their dependence on international aid, many organizations are experimenting with new business models, developing commercial services that subsidize their public-interest work. The Samir Kassir Foundation has launched an advertising agency that helps independent media secure branded content, alongside a stock photography marketplace for local photographers. Beam Reports is building data analysis and media monitoring services for embassies, international organizations and businesses. In Yemen, Media SAC rents out co-working space and plans to develop a multimedia studio that can generate additional income.

As Carsten von Nahmen, managing director of DW Akademie, put it: “Never waste a good crisis.”

Organizations in the media development sector in MENA are rethinking how they operate, finance themselves and support journalists working amidst conflicts. The coming years will determine whether this period of disruption can become an opportunity to build a locally driven media ecosystem capable of responding to the challenges of an increasingly authoritarian world and a region shaped by conflict.

MJ Daoud
MJ Daoud Image: Media Lab Cindy Ngo

MJ Daoud is the editor-in-chief of The What If. She is a Beirut-based editor, journalist and trainer with over 17 years of experience covering business, social conflicts and entrepreneurship in the Middle East. She is passionate about solution-based and constructive journalism. At The What If, she draws on her experience reporting from conflict zones to explore how narratives shape conflict, and what can be done to transform them. 

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Promoting Human Dignity and Sustainable Development for All

Promoting Human Dignity and Sustainable Development for All

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Census for Change: Promoting Human Dignity and Sustainable Development

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By Tayi Taggu

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Effective resource planning and mobilization are crucial for ensuring that development benefits reach every part of the country. The census plays a vital role in maximising resource use to help every household, including those in remote areas, while considering diverse age groups, genders, education levels, and skills. As one of the greatest administrative efforts globally, the Indian population census collects and analyses demographic, social, and economic data of all genuine citizens within a specific period.

The census, conducted under the provisions of The Census Act, 1948, and carried out by the Office of the Registrar General & Census Commissioner, Ministry of Home Affairs, plays a crucial role in shaping political representation, as it determines the distribution of power in the country’s governance system. Regions receive representation in the state and national legislatures based on population size.

Census data is essential for pinpointing families affected by displacement, ensuring that disadvantaged groups such as the poor, elderly, ill, and marginalized communities are not excluded. Household data—covering income, livelihood sources, family size, and housing—helps officials verify and accurately prepare beneficiary lists before distributing compensation and welfare schemes, thus reducing fraud. Remote villages gain inclusion in the census database, allowing the government to better plan and oversee the development of schools, roads, healthcare, and other infrastructure, while also safeguarding welfare benefits from abuse.

By supporting livelihood mapping, the census helps the government, development agencies, and planning bodies quantify the youth population, their educational levels, and skills. This information is vital for developing appropriate future employment strategies. Census data further assists in evaluating educational proficiency, literacy rates, and the number of dropouts in specific areas, enabling targeted interventions in regions with low educational achievement. It also reveals opportunities for vocational training, offering dropouts and underqualified youth skills such as carpentry, tailoring, or plumbing. Additionally, census insights guide decisions on establishing technical institutes like ITIs, polytechnics, and nursing colleges. It also facilitates assessing the potential for incubation parks, where support services, business education, and programs on financial literacy and digital marketing can empower educated youths to become self-employed rather than seek jobs elsewhere.

Large projects such as the Siang Upper Multipurpose Project (SUMP) often require long-term rehabilitation efforts to support the affected communities, in addition to financial compensation for land and livelihood losses. In this regard, socio-economic and village census data enable policymakers to better assess household economic conditions and access to education, markets, and transportation—especially critical in Arunachal Pradesh’s remote mountainous areas. Mapping villages and their population distribution helps government agencies plan infrastructure development, such as roads and connectivity projects, promoting overall growth by improving mobility and access to education, healthcare, and jobs. Health data guide the establishment of healthcare facilities such as PHCs, maternity services, and emergency services. Information on household size, income, and other factors helps develop housing solutions suited to local environmental conditions.

In a culturally rich state like Arunachal Pradesh, major projects such as the Siang Upper Multipurpose Project (SUMP) should aim to safeguard indigenous and tribal identities while fostering modernization. It is well known that all indigenous communities share a profound emotional and spiritual bond with their ancestral lands, and this must be taken into account to prevent cultural alienation. Careful planning based on census data allows authorities to implement heritage preservation initiatives that promote inclusive development.

Since women and youth make up a significant portion of the population in any state, accurate census demographic data help the government implement welfare and employment programs more effectively. It assists policymakers to-

  • Design region-specific employment schemes to target areas with high unemployment.
  • Formulate women- and youth-centric welfare and financial measures
  • Regularly track the progress of different schemes and implement updates to enhance their effectiveness.

The Siang Upper Multipurpose Project (SUMP) is of strategic importance, as it will help minimise the impact of floods caused by China’s sudden release of water, thereby preventing loss of human life and other assets. It will also help maintain water levels during the dry season, mitigating the drinking water crisis. In addition to helping counter the Chinese ploy to weaponize water resources against India, the project will also help generate power to the extent of 11200 MW, depending on the availability of water.

The genuine success of the SUMP will depend not just on building infrastructure or generating power but equally on how well the displaced people are rehabilitated and compensated. This includes not only monetary support but also access to housing, education, healthcare, employment, and other social services. Ultimately, the project’s success will be measured by how seamlessly the displaced individuals can restore their lives and live with dignity.

(The author is the Deputy Commissioner Siang District, Arunachal Pradesh)

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Professionals Explore Buildings vs Climate Challenges

Professionals Explore Buildings vs Climate Challenges

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Researchers and industry professionals explore how buildings might better withstand climate pressures

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Conference at Concordia brought together building engineering experts from 43 countries
Concordia University News – September 14, 2026

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Professionals Explore Buildings vs Climate Challenges

 

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More than 450 researchers, industry professionals, policymakers and students from 43 countries gathered at Concordia from July 20 to 24 for the 17th International Conference on the Durability of Building Materials and Components (DBMC 2026).

Co-hosted by Concordia and the National Research Council Canada (NRC), the conference drew participants from 205 institutions across six continents.

The gathering took place as extreme weather and a changing climate place increasing pressure on buildings and infrastructure. Researchers and practitioners explored how the built environment can remain durable and resilient while the construction sector reduces its environmental footprint.

Presentations addressed climate resilience, low-carbon materials, artificial intelligence, service-life prediction and the long-term performance of buildings and infrastructure. The program featured five keynote lectures, seven workshops, four technical panels, two laboratory tours and 294 technical presentations.

“Hosting DBMC 2026 reinforced Concordia’s role as a hub for international collaboration in building engineering research,” says Hua Ge, professor in Concordia’s Department of Building, Civil and Environmental Engineering, member of the Centre for Zero Energy Building Studies and a conference co-chair

“What was particularly rewarding was hearing directly from participants that they had received valuable feedback on their research, developed new professional connections and identified opportunities for future collaboration. That is ultimately what an international conference like DBMC should accomplish.”

Marzieh Riahinezhad of NRC, also a conference co-chair, says challenges such as climate resilience, durability and decarbonization cannot be solved in isolation.

“Bringing together researchers, industry professionals and policymakers from around the world allows us to share knowledge, learn from one another and accelerate progress.”

Among 82 respondents to a post-conference survey, the event received an average overall rating of 4.53 out of five. Networking opportunities received an average rating of 4.36. More than 30 respondents identified networking and international collaboration as among the conference’s most valuable aspects.

For Morgan Foster, a PhD student in mechanical engineering at Carleton University, those exchanges are already influencing future research.

“This conference proved to be an excellent opportunity to learn new research methods and hygrothermal assessment approaches from experts around the world,” Foster says. “I received excellent feedback and questions about my ongoing research, all of which will help me improve my future work.”

Laboratory tours gave visitors a closer look at Concordia’s research in building science, energy efficiency, building envelopes and climate resilience. They visited the Centre for Zero Energy Building Studies, the Solar Simulator and Environmental Chamber, the Atmospheric Boundary Layer Wind Tunnel and the Future Buildings Laboratory.

The conference also hosted international technical committees associated with the International Council for Research and Innovation in Building and Construction, CSA Group and the International Organization for Standardization. Their meetings advanced ongoing work on building durability and performance.

Industry participants also reported strong engagement. The Cool Roof Rating Council, which sponsored the event and contributed two papers and a workshop, connected with researchers already using its resources and others discovering its work on cool surfaces.

DBMC 2026 was co-chaired by Ge and Liangzhu Leon Wang of Concordia, Riahinezhad of NRC and Michael Lacasse, an adjunct professor at Concordia and retired NRC senior research officer. Ge also credited the organizing team, whose work over three years helped deliver the event.

For Sathya Ramachandran, a Concordia Building Engineering graduate and senior director of buildings for Western Canada at EXP, the gathering demonstrated the value of meeting in person.

“While the technical program was outstanding, one of the greatest highlights was reconnecting with old colleagues, meeting new friends, sharing ideas and enjoying the camaraderie that makes conferences like this so memorable,” he says.

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What Can Somalia Learn from Singapore’s Development

What Can Somalia Learn from Singapore’s Development

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What can Somalia learn from Singapore about building the leaders and institutions of tomorrow?

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UNDP September 13, 2026

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Group of people in formal attire stand before a white columned building with OEI Tiong Ham sign

Group of people in formal attire stand before a white columned building with OEI Tiong Ham sign

 

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This was the focus of an Executive Leadership Study Tour that brought senior leaders from the National Leadership Academy Somalia (NLA) and representatives from the Office of the Prime Minister (OPM) to Singapore.

Hosted by the Lee Kuan Yew School of Public Policy Executive Education, the study tour provided an opportunity for the Somali delegation to explore approaches to executive education, public sector leadership development and lifelong learning, and to consider how relevant lessons could be adapted to Somalia’s context.

The delegation explored five areas central to the continued development of the NLA:

NLA Development Areas infographic with five sections around a central group icon.

The learning continued through engagements with the Institute for Adult Learning Singapore, NUS Institute of Systems Science and NUS School of Continuing and Lifelong Education. These exchanges offered further perspectives on continuing education, technology, skills development and youth leadership.

For the delegation, the value of the experience lay in connecting what they observed with Somalia’s own development priorities.

“We really needed that trip. From the moment you step into the airport, you can see how far Singapore has come, especially in technology. It made me reflect on how Somalia can learn from such experiences and make better use of its own potential.” Mohamed Hared of the National Leadership Academy said, reflecting on the role of technology in development.

“One of the biggest lessons for me was seeing how professional experience is connected to teaching. Practitioners bring real-world knowledge into the classroom. It also reinforced that learning does not stop when you earn a degree; lifelong learning is essential for developing capable people and institutions.” National Leadership Academy Director General Ms. Hodhan Noor Abdi noted.

These reflections point to an important priority for Somalia: developing institutions that continuously invest in the knowledge, skills and leadership capabilities of the people who serve the public.

The study tour forms part of the Somalia Transformational Governance Programme (STGP), which supports Somalia’s efforts to strengthen governance and public sector institutions, including leadership development and institutional capacity, in coordination with the Office of the Prime Minister Somalia

The programme is implemented with the Office of the Prime Minister and supported by the Swedish International Development Cooperation Agency (Sida). Through this partnership, Somali institutions are gaining opportunities to strengthen their capacity, exchange knowledge and draw on international experience as they advance nationally led governance reforms.

UNDP Somalia thanks Sida and the Office of the Prime Minister for their continued partnership and support, and the Lee Kuan Yew School of Public Policy Executive Education, Institute for Adult Learning Singapore, NUS Institute of Systems Science and NUS School of Continuing and Lifelong Education for welcoming and hosting the delegation and sharing their expertise.

For the National Leadership Academy, the experience provides new perspectives to inform its continued development and its role in preparing a new generation of Somali leaders.

The lessons from Singapore now return to Somalia, where they can contribute to the ongoing work of strengthening leadership, institutions and public service for the country’s future.