23 June 2026 7:06 pm
Sustainability Rhetoric vs. Economic Reality Explained

Sustainability Rhetoric vs. Economic Reality Explained

A scenic aerial view of the densely packed historic cityscape of Fès, Morocco, under a clear sky. by Moussa Idrissi via Pexels

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Sustainability rhetoric vs. economic reality: Can we square the circle?

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UNDP – June 22, 2026

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Photograph of a worker in a palm oil plantation with piles of oil palm fruit.

A worker collects palm oil seeds at the Namorambe plantation in Deli Serdang, North Sumatra on May 12, 2022. (AFP/Andi)

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Global economic shocks and climate volatility are no longer temporary disruptions; they are structural crises deeply embedded in our strained natural systems. For resource-rich nations like Indonesia, surviving the next shock requires rewriting the global incentive structure to value nature on the national balance sheet and fairly compensate the smallholders on the front lines.

The recent military escalation in the Middle East has shown, once again, how quickly shocks travel through the global economy and across markets, and are felt locally. Net oil importers suffered fiscal pressures, while increasing fertilizer prices will ultimately raise food prices almost everywhere. For the poorest households, which spend most of their income on essentials like food, it translated into an affordability shock almost overnight.

These episodes are often treated as temporary disruptions, but they reflect something deeper and structural. Around 90 percent of people globally live with degraded land, polluted air, or water stress—evidence that shocks occur within already strained systems. Food systems, energy systems and ecosystems are deeply interconnected. When one is stressed, effects cascade across the others.

The health of the “next crop” illustrates these systemic linkages. If costly fertilizer remains out-of-reach for small farmers, output falls and incomes suffer. Yet, overuse elsewhere is already eroding productivity: half of global food supply is produced in areas where nitrogen use reduces yields, while pollution costs reach up to US$3.4 trillion annually. Resilience, then, is not just about shock response, but whether the underlying production systems and natural resources remain viable over time.

For much of modern history, economic growth has paralleled environmental harm. Today, developing countries face a steeper challenge: grow, create jobs and protect nature simultaneously. This reflects a structural reality: economic activity is embedded in natural systems—land, water and air—and cannot replace them when they degrade. Is there an industrial country that has managed its industrialization process without placing significant strain on its natural resource base?

Climate volatility, biodiversity loss and ecosystem degradation are already undermining productivity, supply chains and livelihoods. The degradation of ecosystem services alone could cost the global economy up to $2.7 trillion annually by 2030. For Indonesia, the risk is particularly material as around a third of its GDP depends on nature linked sectors.

Recent evidence points to forest and ecosystem loss affecting rainfall, agricultural productivity and growth, with some countries already experiencing measurable GDP losses through disrupted water cycles. At the same time, investments in adaptation and resilience deliver strong returns, generating more than $10 in benefits for every dollar invested.

These realities are pushing nature and climate concerns to the forefront of public policy and decision-making. Pathways to economic growth without environmental harm exist, but not everywhere.

Why have economic systems been so slow to change, and why have production, consumption, and finance not followed suit? Is this a question of political constraint, or do underlying incentives continue to reinforce growth patterns that harm the very foundations of our lives?

The answer lies less in any single villain than in the structure of incentives. The gains from today’s patterns are concentrated and immediate, while the costs are diffuse and deferred, which is part of why correction keeps stalling.

The “trade-off’ tensions are particularly visible in global commodity and food systems, where agriculture, trade, and finance intersect. Production continues to be supported by subsidies across agriculture, energy, water and land use, amounting to roughly $2.4 trillion each year. Consumption is guided by price.

Yet environmental costs remain largely unpriced, allowing ecologically harmful goods with limited traceability to remain competitive. Financing flows reinforce these patterns, with around $7.3 trillion directed annually toward activities that deplete natural systems.

Ultimately, this is not only about protecting natural assets, but about human security and sustained progress. For countries like Indonesia, rich in natural capital, this means bringing nature and climate risks onto the balance sheet and into national accounts.

From palm oil and coffee in Sumatra to cacao in Sulawesi, over 40 million people sit at the center of global supply chains. They are expected to manage climate risks, meet evolving sustainability standards—many set in high-income consumer markets such as the EU’s new deforestation rules—and remain competitive, often with limited access to finance, technology and markets.

The imbalance is stark. Smallholder farmers who underpin these sectors operate on thin margins, bearing most of the risk while capturing only a fraction of value. In oil palm, for example, smallholders capture only around 6 percent of the value in a $280 billion global industry, while downstream firms retain roughly two-thirds of profits.

Encouraging examples show this dynamic can shift. Vietnam’s coffee sector has combined productivity gains with value addition, including recent strides in traceability to access higher-value markets. Costa Rica has aligned conservation, tourism and payments for ecosystem services showing that growth and environmental recovery can reinforce one another. These models are not perfect, but they demonstrate that sustainability is more likely to endure when it strengthens incomes and livelihoods.

These examples point to three broader shifts.

First, sustainability must translate into economic opportunity. For producers, especially smallholders, this means access to finance, technology and extension services, alongside pathways into higher-value markets so countries are not locked into low-value production stages.

Second, incentives must be realigned. Repurposing subsidies and redirecting investment toward more resilient production systems can deliver steadier income streams. This is rarely painless, since those who depend on existing subsidies tend to resist, which is part of why reform so often stalls. Crucially, financing must reach both ends: affordable credit, insurance and working capital for smallholders alongside long-term investment in processing, infrastructure and industrial upgrading that accounts for environmental costs.

Third, we must decide who bears the cost of transforming how we grow, produce and consume without further destabilizing the natural ecosystems that underpin life on the planet. For some countries in Asia-Pacific, the trade-offs may be less binding than it first appears, given the chance to build cleaner systems before high-carbon infrastructure locks in.

Developing countries continue to face higher borrowing costs and tighter fiscal space, reflecting deeper asymmetries in the global financial architecture. Much of the available finance focuses on derisking capital without lowering financing costs or enabling transformative change.

Despite growing commitments on climate and biodiversity finance, actual flows remain far below what is needed. If nature’s wealth is reflected on balance sheets, it can attract more predictable and concessional financing. Countries like Indonesia would enter negotiations with stronger leverage, backed by natural assets of global significance.

The next shock—whether geopolitical, zoonotic, climatic or economic—is not a question of if, but when. How we respond will depend on today’s choices: whether we continue to reward short-term gains or invest in a model of growth that works across the economic–nature–climate arc—one that strengthens the resilience of economies while sustaining the natural systems on which long-term prosperity depends.

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Writer: Kanni Wignaraja and Sara Ferrer Olivella

Kanni Wignaraja is United Nations assistant secretary-general and UNDP regional director for Asia and the Pacific based in New York, United States. Sara Ferrer Olivella is the resident representative of UNDP Indonesia based in Jakarta.

Source: TheJakartaPost

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From Building Assets to Investing in People Strategies

From Building Assets to Investing in People Strategies

From below of contemporary design of facade of building with many windows under blue sky, by Andreea Ch via Pexels

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Why China is evolving from building assets to investing in people

Yuan Zhang, Specialist, Economy, Trade and Jobs Content and Programming, Greater China, World Economic Forum

22 June 2026

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People walking on the street in Shanghai, China; Investing in people

In the current global economic environment, many countries are investing in people, not just physical assets.

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This article is part of:Annual Meeting of the New Champions
  • Some countries, including China, are responding to recent global economic shifts by pivoting from building physical assets to investing in people as well.
  • This will drive growth by unlocking human potential to boost productivity, build consumption, enable industrial upgrades and build labour market resilience.
  • Scaling promising ideas for impact will be a key focus at the World Economic Forum’s Annual Meeting of the New Champions, also known as “Summer Davos”, in China from 23–25 June 2026.

Against a global backdrop of slowing productivity growth, accelerating technological change and shifting demographic structures, how a country chooses to generate growth will redefine its long-term competitiveness.

Growth models driven solely by investments in physical capital – infrastructure, industrial capacity, real estate – tend to experience diminishing marginal returns over time. As industrialization and urbanization mature, the contribution of physical investment to productivity, employment and consumption can gradually weaken.

At this stage, economies often face a choice. They can continue with traditional investment paths but risk falling into cycles of overcapacity, debt accumulation and stalled upgrading. On the other hand, shifting moderately toward investing in people, through education, healthcare and skills development, can build a stronger foundation for long-term growth.

This is because human capital drives growth by boosting productivity, unlocking consumption, enabling industrial upgrades and building labour market resilience. China is currently enacting this shift, which will have implications domestically, but also for the rest of the world.

Why ‘investing in people’ is going global

Three structural pressures are reshaping economies worldwide.

First, productivity growth has slowed across advanced and emerging economies alike. Physical capital alone can no longer deliver the gains it once did. Instead, the quality of a country’s workforce – education level, skills, health and adaptability – is becoming the main differentiator between stagnant and dynamic economies.

Second, technological change is increasingly shaping future jobs, as the World Economic Forum’s Future of Jobs Report shows. Artificial intelligence (AI), automation and digitalization are compressing the shelf life of vocational skills. Lifelong learning is shifting from an ideal to a necessity.

Third, consumption is being held back by uncertainty. High precautionary savings, weak services spending and subdued income expectations are common bottlenecks in many countries. Stronger public services and social protection can help unlock that trapped demand.

In response to these conditions, a growing number of economies are expanding investment in education, healthcare, skills training and social protection. China’s 15th Five-Year Plan (2026-2030), for example, sets out a dual strategy focused on investment in “both physical assets and people“.

How human capital supports sustainable growth

Investments in people can affect the economy in four significant ways:

1. Productivity enhancement

A workforce with higher skills, better health and greater adaptability can absorb new technologies more effectively, complement physical capital and drive innovation. Since the 16th century, economies that successfully escaped the middle‑income trap, such as the US, Germany, Singapore and South Korea, became education hubs first and technology hubs later, suggesting a deep causal link between human capital accumulation and innovative capacity.

2. Consumption release

More stable expectations, stronger social protections and higher‑quality employment can help to reduce precautionary saving and create demand for consumption of services such as e-sports and cultural and tourism activities. This mechanism is especially critical for economies facing weak domestic demand.

3. Industrial upgrades

The continued expansion of advanced manufacturing, the digital economy and modern services depends heavily on a well‑structured supply of highly skilled talent. Sustained people investment provides a stable talent base for industrial transformation and reduces recruitment and training frictions for firms.

4. Labour market resilience

In times of technological disruption and industrial change, systematic vocational training and reemployment support workers’ ability to move across sectors and roles. This reduces structural unemployment and maintains macroeconomic and social stability.

These mechanisms are not unique to any particular system but can be seen across different economies at different stages of development.

Transitioning to a new growth model

Any long-term transition faces practical constraints.

Demographic pressures are real. Rapid ageing reduces labour supply while increasing demands on pensions and healthcare. Fiscal trade-offs are also unavoidable. With growth slowing and local debt under pressure, it can be difficult to prioritize human capital spending without creating new challenges such as inequity.

Supply-demand mismatches persist as well. Vocational education quality, training relevance and business-school collaboration must all be prioritized. And external uncertainty – from global trade conditions to technology controls – can influence how quickly human capital investment translates into growth.

All of these constraints will ensure that any country’s transition from investing in physical assets to investing in people is gradual.

Global risks landscape: an interconnections map

How can businesses invest in people?

For companies operating in or with China and other countries undergoing this structural shift, there are practical implications.

Old growth models based on low labour costs are disappearing. Competitive advantage will increasingly come from local talent quality, skills matching and ecosystem integration. Joint talent development with local educational institutions will become standard practice.

Companies must also treat skills investment as a long-term productivity input. Employee training and upskilling should not be seen as discretionary cost items to be cut in a downturn, but productivity investments that stabilize teams and build operational resilience. Many economies now offer tax deductions for corporate training expenditure – a lever firms should actively use.

It will also be important to orient product portfolios toward human development. Demand related to digitalization, health, elderly care, childcare, education and career advancement is expanding structurally. Companies that review their product lines against these use cases will be better positioned for long-term growth.

Finally, concrete actions in employee wellbeing, career development and local community talent cultivation should align with host-country priorities and provide a sustainable growth engine. This will help to generate both economic and social value.

 

From ‘skills gaps’ to ‘skills first’

China’s new emphasis on investing in people reflects a broader shift toward growth driven by stronger skills, higher productivity and demand that emerges from rising incomes, innovation and economic activity within the country.

Launched in 2020, World Economic Forum’s Reskilling Revolution initiative is designed to address this change. Built on the insights of The Future of Jobs Report, it focuses on three core goals: defining the skills of the future, transforming learning models and bridging the gap between learning and economic opportunity. It aims to reach 1 billion people by 2030, unlocking an estimated $2.93 trillion in value for the global economy.

The pathway this initiative champions – moving from “skills gaps” to a “skills first” approach – aligns closely with China’s own structural transition. Both point to the same core insight that the future of growth is no longer about how much we build, but how much we learn.

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Cities Have Stood as Symbols of Economic Growth

Cities Have Stood as Symbols of Economic Growth

Stunning aerial view of Doha’s modern skyline and waterfront, Qatar. by Ramaz Bluashvili via Pexels

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Developing smarter communities for urban growth

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Cities Have Stood as Symbols of Economic Growth
Evening_tao | Magnific

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Cities have stood as symbols of opportunity. They drew people seeking jobs, education, healthcare, and a chance at a better life. The United Nations Development Programme (UNDP) noted that urban areas generate roughly 80% of global gross domestic product, making them major contributors to economic growth and employment.

 

 

The UNDP also reported that nearly 70% of the world’s population will live in cities and towns by 2050. Much of that growth is expected to take place in Asia and Africa. Without effective planning, experts argued that urban expansion can lead to congestion, environmental degradation, inequality, and limited access to basic services.

These realities have prompted policymakers to view smart community development as a strategy for addressing long-standing urban issues through better planning and stronger governance.

The phrase “smart city” might bring to mind images of digital control centers, intelligent traffic systems, connected devices, and automated public services. Yet, the true measure of a smart city is not the sophistication of its technology but the quality of life it delivers to residents.

According to UNDP, urban innovation should begin with people rather than technology. A smart city should serve as an instrument to help communities address real-world challenges and create more livable, resilient, and equitable communities.

Smart communities, on the other hand, should be seen as an ecosystem. The World Bank describes smart cities as “interconnected,” which brings people, businesses, government institutions, policies, technologies, and public services to create better development outcomes. As a result, successful smart communities require coordination across multiple sectors.

Digital technologies remain an important component of smart community development, particularly when used to improve decision-making and public service delivery. Urban planners continue to rely on remote sensing, geographic information systems, cloud computing, and data analytics to understand population trends and infrastructure needs. The UNDP reported that these tools can help both the national and local governments allocate resources more efficiently and identify areas requiring immediate attention.

The use of the Internet of Things also allows cities to gather real-time information on transportation systems and utilities. Data generated through these systems can further support traffic management, optimize energy distribution, improve waste collection schedules, and strengthen emergency response efforts.

 

 

Artificial intelligence, on the other hand, remains relevant as a tool for urban management, as data analysis can help identify patterns and improve operational efficiency across sectors.

However, experts caution against viewing advanced technologies as universal solutions. In fact, low-cost innovations, open-source platforms, makerspaces, and community-driven solutions produce meaningful results. In some cases, nature-based approaches may offer more effective responses than digital interventions.

Building integrated ecosystems

The Smart City Hexagon Tool, developed by the DAP, measures the progress of LGUs towards becoming a Smart and Sustainable Community. — Photo from dap-csf.oneradical.com

Government initiatives led by the Department of Science and Technology (DoST), the Department of Information and Communications Technology (DICT), and the Department of the Interior and Local Government (DILG) have introduced frameworks, programs, and partnerships to support local governments in adopting innovation-driven approaches to urban development.

 

 

The country’s Smart and Sustainable Cities and Communities Program has also attracted participation from local government units (LGUs). In fact, more than 90 LGUs have enrolled in the program, surpassing the government’s initial targets.

A separate survey conducted by the DILG and the World Bank found that 70% of surveyed urban local government units reported plans for smart city development, while 61% indicated that they already have existing or planned smart city projects.

Meanwhile, the Development Academy of the Philippines Center for Strategic Futures (DAP-CSF) links smart community development to goals of economic competitiveness, environmental sustainability, and quality of life. Its Smart City Assessment and Roadmap Development initiative encourages local governments to evaluate current conditions, identify opportunities, and establish long-term priorities.

DAP-CSF also has its Smart City Hexagon Tool, which, measures progress across six dimensions: smart economy, smart environment, smart governance, smart living, smart mobility, and smart people.

 

 

Across the Philippines, several LGUs have already demonstrated that smart community principles can translate into practical and efficient improvements for their residents.

In Santiago City, Isabela, local officials have used geographic information systems and data management tools to support planning and decision-making. The city has also established the Research and Innovation for Sustainable Empowerment Center, which seeks to connect research and innovation with practical solutions in agriculture, public health, education, climate action, and disaster resilience.

In Prieto Diaz, Sorsogon, the local government has focused on disaster preparedness because of the municipality’s exposure to tsunami risks. Community-based initiatives supported nutritional programs that improved health outcomes among undernourished children through locally developed food technologies.

On the other hand, Cauayan City, Isabela, recognized as the country’s first smart city, has introduced digital solutions, including public Wi-Fi access, citizen identification systems, mobile applications, and programs supporting farmers.

 

 

Despite progress, the Philippines faces limited funding, gaps in digital infrastructure, data privacy concerns, and a need for stronger citizen participation, all of which continue to affect implementation efforts. The World Bank noted the need for stronger coordination among national programs and better integration of smart city initiatives into broader development plans to address these challenges.

Community participation as a defining factor

One of the strongest principles across smart communities is the importance of citizen engagement. In fact, the country’s Smart and Creative Communities framework promotes community participation in identifying challenges and generating solutions.

The DAP-CSF reported that community involvement improves the relevance of projects and increases public trust in technology-driven initiatives. Residents also possess local knowledge that can help identify needs and improve implementation outcomes.

 

 

Such engagement, the group said, encourages local governments to involve stakeholders in planning processes and to align initiatives with sustainable development objectives.

Drawing on experiences from more than 150 urban-digital initiatives across more than 90 countries, the UNDP has identified several factors that contribute to the successful implementation of smart community systems. These include policy reforms, digital literacy, community participation, cybersecurity measures, and partnerships among governments, businesses, universities, and civil society organizations.

The organization recommends extensive consultation, iterative testing, and adaptation to local circumstances for the Philippines to fully enjoy the benefits of cities.

However, the UNDP argues that urban challenges differ significantly from one community to another. A solution that succeeds in one city may not produce the same results elsewhere. Therefore, local realities, cultural contexts, and development priorities must shape national decision-making in order to develop smart communities.

— Mhicole A. Moral

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Iran War May Have Transformed Asia’s Trade Dynamics

Iran War May Have Transformed Asia’s Trade Dynamics

Bustling indoor market scene with vendors selling goods, showcasing cultural heritage. by Bahram Yaghooti via Pexels

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Beyond oil: Iran war may have transformed Asia’s trade architecture

While Strait of Hormuz transit may soon normalize, the broader fragmentation pressures it’s blockade exposed will be harder to unwind

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The Strait of Hormuz blockade hit Asia’s economies particularly hard. Image: X Screengrab

The initial market reaction to US and Israeli military strikes on Iran was familiar: Brent crude surged in early Asian trading, equity markets slipped and headlines focused on the energy shock to come.

But months later, the conflict appeared to become much more than an energy disruption — it served as a stress test for Asia’s trade architecture, exposing vulnerabilities that run far deeper than elevated oil prices alone.

For corporates, logistics providers and policymakers across the Association of Southeast Asian Nations (ASEAN), the seemingly more consequential story unfolded in shipping lanes, compliance departments, export control registers and trade finance desks.

How the region responds could influence not just its near-term economic outlook, but the structure of Asian trade for years to come.

When Hormuz closes, Asia is among the first affected

The closure of the Strait of Hormuz — through which roughly a third of global seaborne crude oil and around 20% of global liquefied natural gas shipments pass — had near-term consequences for Asia’s most commodity-dependent economies.

Japan, South Korea, Taiwan, Singapore and Hong Kong all import more than 80% of their domestic energy needs. Nearly 90% of liquefied natural gas (LNG) exported through the Strait flows to Asian buyers. Asia generates two-thirds of global GDP growth and accounts for 40% of world trade while remaining heavily dependent on imported energy.

The disruption extended well beyond energy. A third of global seaborne fertilizer trade passes through the Strait of Hormuz, meaning that as gas prices rise, fertilizer costs follow and food prices with them. Some Asian exports have also faced delays or rerouting. India’s agricultural exports to Gulf markets have reportedly slowed as freight and insurance costs spike.

In addition, Qatar is the world’s second-largest producer of helium — a critical input for semiconductor manufacturing — and reports of disruptions at LNG facilities have raised the risk of interruptions in helium production

Euro-Mediterranean Cooperation is a Matter of Sovereignty

Euro-Mediterranean Cooperation is a Matter of Sovereignty

From above of modern loading harbor with cargo and infrastructure and seascape with ships floating on water in sunny day, by Talal Hakim via pexels

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Emmanuel Noutary: Euro-Mediterranean cooperation is a matter of sovereignty and resilience

A strategic panel entitled ‘Made by Euromed: Europe MENA economic and partnership roadmaps for integration and shared sovereignty’ was held at EUROMED DAYS 2026, highlighting the importance of cooperation between Europe and MENA to strengthen resilience, competitiveness and sustainable development.

During his introductory statement, Emmanuel Noutary, General Delegate of ANIMA Investment Network and moderator of the discussion, referred to the significant geopolitical changes being recorded internationally, noting that new conflicts and new alliances are shaping a different global environment.

According to Noutary, within this new reality, strengthening cooperation between neighboring countries is not simply an option, but a necessity for strengthening the resilience and stability of the wider region.

At the same time, he emphasised that Europe is faced with increasing dependencies on critical technologies originating from other regions of the world, which makes cooperation with its partners in the Mediterranean and the Middle East even more important.

According to Noutary, the discussion on Europe’s economic and strategic sovereignty cannot take place without the participation of the countries of the wider Euro-Mediterranean region. As he noted, Europe and MENA are called upon to jointly examine how they can invest in their own collective resilience and sovereignty through joint initiatives and strategic partnerships.

Emmanuel Noutary also referred to the importance of relations with major global powers, pointing out that the relationship with China is one of the issues that directly affects the strategic planning and economic positioning of the region in the coming years.

The panel included Irene Piki, Deputy Minister to the President of the Republic of Cyprus, Tarak Chérif, President of ANIMA Investment Network, and Tarek Tawfik, President of BusinessMed as well as James X. Zhan, Chairman of the World Investment Conference.

EUROMED DAYS – Connecting Regions, Empowering Growth: Mediterranean-Europe Investment Partnerships for a Resilient Future Forum, was organised by Invest Cyprus and the ANIMA Investment Network.

(Source: InBusinessNews)